The Global Exhibitor Podcast

Apr 15 2024 1

The Global Exhibitor Podcast artwork

This is the podcast designed to help trade show exhibitors succeed internationally, hosted by Jeff Hannah. You will hear perspectives from many of the most experienced international experts in the industry - each with specific areas of focus, covering a broad range of topics including international marketing strategies, cross-cultural engagement challenges, experience design, communication tips, protocol recommendations, negotiation approaches, logistics help, and many others.

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Show-Up & Stand Out: Australian Trade Show Strategist, Jessica Turnbull (Part 2)

Apr 15 2024 29 mins

In Part 2 of this two-part interview, host Jeff Hannah talks with trade show strategist Jessica Turnbull of The Exhibit Company in Australia, during EXHIBITORLIVE 2024. Continuing our enlightening conversation with Jess Turnbull, we delve deeper into the world of exhibitions and client engagement in Australia. In this episode, you will join us for a conversation about: Insights ga

Show-Up & Stand Out: Australian Trade Show Strategist, Jessica Turnbull (Part 1)

Mar 29 2024 26 mins

In Part 1 of this two-part interview, host Jeff Hannah talks with trade show strategist Jessica Turnbull of The Exhibit Company in Australia, during EXHIBITORLIVE 2024. During this conversation, Jess shared insights into her journey, having co-founded The Exhibit Company with her stepfather, Chris Lamb some years ago. Their approach to the business is truly distinctive, placing str

Three Generations in Mexico with Francisco Collazo (Part 2)

Mar 01 2024 20 mins

This is Part 2 of a two-part interview with international industry leader and designer Francisco Collazo, Partner and CEO of SISTEXPO (Sistemas de Exposición) in Mexico City, Mexico. In this fascinating conversation, Francisco Collazo shares his extensive journey into the exhibition industry, tracing the evolution of his career from its inception as a young boy working with his

Three Generations in Mexico with Francisco Collazo (Part 1)

Feb 24 2024 25 mins

This is Part 1 of a two-part interview with international industry leader and designer Francisco Collazo, Partner and CEO of SISTEXPO (Sistemas de Exposición) in Mexico City, Mexico. In this fascinating conversation, Francisco Collazo shares his extensive journey into the exhibition industry, tracing the evolution of his career from its inception as a young boy working with hi

Inside the Mind of Digital Genius Mazi Farzam

May 30 2023 30 mins

In this episode, host Jeff Hannah interviews digital genius, Mazi Farzam, CEO of Inhance Digital, an agency based in Los Angeles, California. Mazi is focused on the intersection of science, technology, and storytelling. Under his leadership, Inhance has built a global reputation for content generation, user experience creation, visual effects, and immersive storytelling. Inhance wo

How Mark Johnson is Shaping the Exhibition Industry

Dec 02 2022 30 mins

Industry veteran Mark Johnson is re-shaping the world of exhibitions with his deep passion, foresight, and encompassing vision for the future. Mark has garnered significant attention with his recent acquisitions of EXHIBITOR Group, as well as Featherlite Exhibits. In this episode, host Jeff Hannah asks Mark about his acquisition of EXHIBITOR Group, and how he is re-imagining the fu

Perspectives from an Industry Legend: Benedict Soh

Oct 10 2022 27 mins

This is an interview with an industry legend, Bendict Soh, Chairman and Co-Founder of Kingsmen Creative Ltd., based in Singapore. In this episode, host Jeff Hannah and Bendict Soh discuss the return of the industry since the COVID-19 pandemic brought the exhibition industry to a complete halt over two years ago. Shows and events are recovering well, with a number of large corporati

Straight Talk from Han Leenhouts (Part 2)

Aug 03 2022 22 mins

This is Part 2 of a two-part interview with Han Leenhouts author of Sales & Pepper, based in The Hague (Den Haag), The Netherlands. This is one of the most fun, exciting, and inspirational episodes that we’ve had on The Global Exhibitor Podcast! In this interview, hosted by Jeff Hannah, you can experience Han’s electric personality, and magnetic passion through his dynamic, en

Straight Talk from Han Leenhouts (Part 1)

Jul 24 2022 33 mins

This is Part 1 of a two-part interview with Han Leenhouts author of Sales & Pepper, based in The Hague (Den Haag), The Netherlands. This is one of the most fun, exciting, and inspirational episodes that we’ve had on The Global Exhibitor Podcast! In this interview, hosted by Jeff Hannah, you can experience Han’s electric personality, and magnetic passion through his dynamic, en

Tradeshow Engagement Optimization with Lee Ali (Part 2)

Apr 09 2022 29 mins

This is Part 2 of an interview with Lee Ali of Expo Stars Interactive, based in Manchester, England. Host Jeff Hannah asks Lee about the Five E’s of Engagement, booth staffing recommendations, and getting the right people in the right places in an exhibit. Lee and Jeff discuss various outlooks regarding the attendee experience model in the post-COVID world. How have expectations