A Legal High with Graham Seldon

Welcome back to A Legal High. In this episode host, Graham Seldon, is joined by George Beaton and Jon Huxley, who give their insights on CX for legal firms including: The four phases of CX How clients are happy to pay more for a great client experience The top 3 drivers of client satisfaction The role BD & M play in bringing the client voice back to the firm Most importantly, how

As a marketing discipline, communications is often the poor cousin in law firms, relegated to the back corner while the favourites, BD and client relationship management take centre stage. But this view of communications is outdated. Used strategically, communications is a critical element of any marketing, BD or client campaign. Our guest in this episode is Sharon de Bomford, Prin

Does your firm want to implement a sector strategy? Or are you a generalist BD looking to move into a sector specialist role? Our guest on this episode of A Legal High is Darren Milo. Darren worked for over 20 years in strategic business development with global law firm Herbert Smith Freehills, both in Australia and the UK. He now runs a consulting practice working with law and oth

In episode 4, Graham Seldon interviews leading sales coach, Keith Dugdale. Through is work as a consultant to firms globally Keith has noticed: Firms getting squeezed on price Clients being less loyal to one firm Services being commoditised through AI (particularly in the USA) Firms tendering for business when there is no existing relationship To help firms and BD teams address t

Move beyond providing transactional technical legal advice to really thinking deeply about meeting the long term needs of clients is the advice from NAB's Customer Executive for Professional Services, Brett Moore. Earlier this year, NAB published the Legal Services Industry report, which had some findings many legal firms will find surprising. So host, Graham Seldon, invited Brett

Build your leadership and influencing skills is the advice to BD&M professionals from our guest, Joel Barolsky, Managing Director of Barolsky Advisors. In this podcast, Graham and Joel discuss a broad range of strategic issues affecting law firms including: Why differentiation is a meaningless brand strategy for national and global full service firms The Bermuda Triangle of law f

In this podcast Graham interviews Baker McKenzie's Pitch and Pursuits Excellence, Senior Manager – Asia Pacific Leader, Sara Miller. Sara shares her insights on: The difference between business development, proposals, bids, tenders and pursuits How to learn best practice in pitches and pursuits The nuances of working on pitches and proposals in different cultures How legal firms

In this podcast, Graham Seldon talks to CEO of Performance Leader, Ray D'Cruz about what drives a high performance law firm. Performance Leader works with professional services firms by providing technology and consulting to help them build vibrant feedback cultures. In this podcast you will learn: What defines a high performance law firm What metrics law firms use to measure part

In this episode, Graham Seldon interviews Michael Bidwell, who at the age of 26 years old has achieved so much as a lawyer, Pride in Law activist and Editor of The Legal Forecast.

In episode 5, Graham Seldon talks to CEO of the O10 Group and host of the ABC's radio program, This Working Life, Lisa Leong. According to Lisa, lawyers and BD professionals are wasting their time having random acts of coffee. To be effective, business development professionals must get in front of clients and ask insightful questions so they truly understand their client's busines