AdBriefing Copywriting Tips

Don't do this if you want more clients. I make this mistake all the time. It makes my life more difficult as a copywriter or marketer.The biggest takeaway is that "monthly regular, better than weekly irregular." When it comes to prospect communications, regular is better. Listen carefully if you use podcasting or periodic content to build your client list. My last episode was in De

Publish, promote, promote some more: The truth about content creation. The content treadmill is real. Let's answer the question of how content marketing can generate leads.Everyone's scrambling for trends in the content creation gold rush. They seek the next big algorithm hack. But amidst the noise, a question whispers: What content helps create new customers?I'm not about about ch

Do you have a high-traffic website but no revenue to show for it? That's typical for podcasts, YouTube channels, and content websites.You must do something different to earn $20,000 a year or more. That's what this episode is about. How to add additional streams of income to any periodic audio or video podcast.The office is so busy lately that I cannot get through a podcast without

If content got you clients, then every copywriter and consultant would be rich. Churning out content is the de facto standard.Writing content is easier than ever before. AI writing tools can write hundreds of articles in seconds. Folks focus on content because it feels like progress.Instead of writing content, there is a better, more reliable way to get clients. Big technology does

Stop wasting time chasing Google Search updates. Most websites can't convert traffic even if search engines send you traffic.Stop deleting content on a hunch chasing rankings. Instead, use a scientific approach that triples conversion.You're in the right place if you want double digital conversion rates and more cash flow from your business website.This approach looks at extracting

What do you do after researching buyer personas, keywords, or industries? Are you increasing capacity or grinding through the boring weeds?Do this to read the minds of prospects. Over your copywriting career, you'll be more productive. This concept of information management makes you more productive.You don't need any fancy database, software, or even a librarian. Start organizing

Do you want a seven-figure agency? Use this strategic system for selling high-ticket solutions. You are five steps away from bankable results.Many will ask, "If this system is so powerful, why would you share it?" Most who start listening to this mega-podcast episode won't finish it.The majority looks for "marketing secrets" that don't require effort, or somehow magically work in e