Beyond the Launch

Feb 20 2024 4
Beyond the Launch Podcast artwork

Welcome to "Beyond the Launch," where we peel back the curtain on what comes after those flashy 6 and 7-figure launch success stories. Hosted by Chelsea, with 8 years of expertise in the launch game, we're diving into what happens when the launch party's over, the digital doors are closed, and the high of the hustle fades into the background. We're here to explore the unspoken journey of dreaming beyond the moment when you've hit all your goals, navigating bigger and bigger revenue months when it's more money than you've ever had, how to avoid self-sabotage when you're feeling like you *should* be doing more, and the discipline required to maintain focus and keep your business doing its job, while you explore your next steps. Join us as we tackle the mental, emotional, and strategic challenges experienced by seasoned entrepreneurs who are looking for more beyond their best launches. We're having raw, real, and candid post-launch conversations for the veterans of the launch game. The ones who've been in the trenches, seen it all, and are questioning what lies beyond the best versions of their launch. Subscribe now and let's get into it. 

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3 Proven Tactics from My Clients' Highest Revenue-Generating Launches

Feb 20 2024 11 mins  
Chelsea, The Launch Copy Coach, does a mini-client case study, discussing 3 key revenue-boosting strategies used by her clients during their most successful program launches to date. She emphasizes that these tactics provide valuable insights into audience preferences which can help to (1) refine your messaging, (2) enhance client connection, and (3) increase your overall impact. T

Evolving Your Business After Record-Breaking Launches: Exploring Growth Paths

Feb 13 2024 19 mins  
In this episode, host Chelsea addresses business coaches and course creators who have recently had their most successful launches or months in business, emphasizing the importance of reassessing the business and growth goals after these achievements. She introduces two primary strategies: converting the offer to an evergreen program or continuing to live launch the program. Chelsea

Ask This Question Before Your Next Launch: The Four R's Approach

Feb 08 2024 26 mins  
In this episode, Launch Copy Coach Chelsea hosts a live discussion about the essential question individuals should ask before their next launch: 'Do I want the level of demand and responsibility on me, during this launch, to stay the same, to increase or to decrease?' To help coaches and course creators answer this question, Chelsea introduces the concept of four R's - Roles, Respo

Launch Trends for Spring 2024: Strategy, Leadership, and Creativity

Feb 06 2024 24 mins  
In this episode, the host, Chelsea discusses three important trends for successful course and coaching program launches in spring 2024. The first trend gets you more revenue before you open doors to your offer, optimizing the opportunity of connecting with potential clients. The second trend grows MASSIVE trust with your community. Lastly, the third trend creates a launch experienc

2022 Launch Trends to Watch

Mar 01 2022 16 mins  
To kick off season 3 of the podcast, I give you coaches and course creators 3 launch trends to watch for throughout 2022 and possibly to employ in your own launches.2021 was quite a year of growth, disappointment, scaling, refinement, so many challenges and so many opportunities for more. All of that has significantly impacted what audiences are looking for in terms of their experi

A Simple Mindset Shift for When You're Thinking "What if My Launch Doesn't Work?"

Jun 01 2021 18 mins  
We all fall prey to these thoughts: what if my launch doesn't work? What if people don't buy? What if I don't meet my goal?It's easy to ask these questions and then spiral into creating a whole reality in our minds that has us low-key believing that our launches won't work. Then we start acting like they won't work and making decisions from a place of panic, anxiety, fear, and all

4 Suggestions if it Seems You Won't Hit Your Launch Goals

May 25 2021 23 mins  
It's hard to face the possibility that you won't hit your launch goals. But it happens, right? Based on your projections, you run the numbers, and you realize, dang, I might not make this goal based on what I'm seeing...So how do you address it? How can you think about this productively and in a way that can actually set you up to achieve your goals in the future?In this episode, I

The Synergy Launch Method Phase 4: Executing Your Launch with Flexibility, Intention & Ownership

May 18 2021 25 mins  
In this episode, we close out our miniseries on my signature system for creating profitable launches that don't burn you out: The Synergy Launch Method.We're looking at the final phase, Phase 4: now that you have your launch GPS and you're clear on what actions you need to take and how to manage your energy, it's time to launch! But it's suuuper easy for everything we just worked o

The Synergy Launch Method Phase 3: Reverse-Engineer Your Launch Funnel to Build Out Your Calendar

May 11 2021 21 mins  
In this episode, we continue our miniseries on my signature system for creating profitable launches that don't burn you out: The Synergy Launch Method.We're looking at Phase 3: how we take everything we've learned about your energy and what we've decided on in terms of your launch funnel, and reverse-engineer that to build out an actionable launch calendar that becomes your launch

The Synergy Launch Method Phase 2: Calibrating Your Personal Energy to Your Launch Funnel

Mar 09 2021 19 mins  
In this episode, we continue our miniseries on my signature system for creating profitable launches that don't burn you out: The Synergy Launch Method.We're looking at Phase 2: how to align your launch funnel with your persona energy so you don't set yourself up for burn-out, overwhelm, and frustration.Way too often we end up in situations where we run launches that either (1) don'