Behind The Sports Story

Jul 20 2023
Behind The Sports Story Podcast artwork

Sports PR professional Dave Beauboeuf takes you behind the scenes with the leaders pushing the sports industry forward and shaping how sports stories reach audiences. Follow on twitter @sportsstorypod.

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Episode 35: Dan Wolken on the Cult of the College Coach

Jul 20 2023 17 mins  
USA Today Sports Columnist Dan Wolken joins the show to talk about the latest at Northwestern and WVU, the cult of the college coach and how the college landscape is changing for both the athletes and administrations.

Episode 34: Amanda Christovich on NIL, EA Sports and "Player Advocacy" Groups

Jun 27 2023 16 mins  
Dave speaks with Front Office Sports reporter Amanda Christovich about NIL, the EA Sports lawsuit, the role of "player advocacy" groups in the NIL landscape and more.

Episode 33: Stefan Bondy on Jokic, the NBA Perception Problem and the Knicks Season

Jun 20 2023 15 mins  
Dave spoke with New York Daily News' Knicks writer Stefan Bondy about Jokic's reaction to winning the NBA championship, the NBA perception problem and his thoughts on the Knicks season.

Episode 32: Ja Morant's Toy Gun Defense, The Future of Regional Sports Networks

Jun 08 2023 23 mins  
Episode 32: Dave discusses Ja Morant's Toy Gun Defense and Dave Wakeman joins the show to talk about what is going on with regional sports networks, streaming and the future of sports consumption.

Episode 31: LIV Golf Shows The Money, Again & Shannon Sharpe's Buyout

Jun 06 2023 14 mins  
New snapshot episodes every Tuesday! In this episode, Dave discusses the LIV/PGA merge and Shannon Sharpe's buyout.

Jeffrey Altstadter, XFL's Vice President of Communications on Messaging a New Sports Brand and Building Fan Loyalty

Dec 15 2022 26 mins  
Jeffrey Altstadter, Vice President of Communications for the newest iteration of the XFL discusses launching a new football league, building fan bases in new markets, and curating and fostering the XFL media landscape.

Brandon Harris, Founder and CEO of Playmaker on how to create valuable content on social and avoiding the urge to be "brand-safe"

Nov 11 2022 26 mins  
Brandon Harris, Founder and CEO of social/content agency Playmaker, talks about how to create engaging content for brands with different goals, audiences and formats. We talk about what makes content go viral and how to overcome the urge to be "brand-safe".

Deandra Duggans, Las Vegas Aces VP of Brand Marketing on Moving from NFL to WNBA and Storytelling During a Championship Run

Oct 19 2022 29 mins  
Deandra Duggans, VP of Brand Marketing at the Las Vegas Aces joins the show, talks about moving from the Baltimore Ravens to the LV Aces, developing a brand marketing strategy that authentically and respectfully amplifies individual players as well as the team as a whole, and working with a team on a championship run!

Travis Murphy, Former NBA Senior Director of International Government Affairs on Sports Immigration, Diplomacy and Jetr Global

Oct 04 2022 40 mins  
Travis Murphy, founder of Jetr Global Partners, on his work as former Senior Director ofInternational Government Affairs, sports immigration and diplomacy, growing sports abroad, Shaq in Cuba and much more.

Melinda Travis, CEO and cofounder of Mile 44 on Sports Production, Creative Content for Gen Z & Building Workplaces for Younger Generations

Jun 07 2022 35 mins  
Melinda Travis, CEO and Co-founder of Mile 44, discuss her work in sports PR and authentic sports production, her passion for working with athletes, building a business with and for younger generations, and much more.