The Architects of Destination Advocacy

Apr 14 2024 1
The Architects of Destination Advocacy Podcast artwork

Advocacy is a responsibility every destination organization leader should adopt as part of their critical skills in their role. Now more than ever, we are tasked with going beyond just sales and marketing of our destinations and advocating for our community to the world's stage. Each month join Andreas Weissenborn to go through our sector's history on pivotal moments where advocacy was used to change the course of their destination’s future. These are the stories of the architects of destination advocacy.

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27: A Catalyst for Community Vitality - Part 2

Apr 14 2024 32 mins  
Welcome to a special 2 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality. The report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities far beyond the realms of traditional tourism. Our discussion today will unravel how these orga

26: A Catalyst for Community Vitality - Part 1

Mar 24 2024 35 mins  
Welcome to a special 1 of 3 podcast episode arc around the release of our brand-new research study, Destination Promotion: A Catalyst for Community Vitality and its key findings. The report emphasizes the pivotal role of destination organizations in shaping the economic and cultural landscape of communities far beyond the realms of traditional tourism. Our discussion will unravel

25: United in Community: The Power of Collaboration in Destination Organizations

Feb 04 2024 30 mins  
Today’s podcast episode and the first for the new year takes into the realm of community connectors for the greater good of collaboration. (a tongue twister) As destination organizations, our role and primary stewardship is the Community! We foster economic development, quality of place, and community vitality. All through the power of collaboration! In many ways, collaboration

24: Advocacy in 2023 Review

Dec 17 2023 37 mins  
Today’s podcast episode and guests is our final one for 2023 and a reflection of our advocacy committee for destinations international. Destinations International is a tapestry of volunteer committees and task forces that help guide and initiate much of the output and direction the association takes year after year. Committee members constitute a myriad of different organizations

23: Advocacy Releases

Nov 05 2023 33 mins  
The 2023 Advocacy Summit in Little Rock, AR brought forward major releases on behalf of Destinations International and our ongoing advocacy efforts. Listen to the advocacy team walk through all our releases and with links to everything in the show notes. Community Vitality Wheel: Community Vitality Wheel | Destinations International Destination Effect: The Destination Effect A D

22: 2023 DestinationNext Future Study

Sep 10 2023 29 mins  
Today’s conversation and guests to the show are here to discuss the flagship research project that was just released at Annual Convention, the 2023 DestinationNEXT Future Study. What is the future study for those unaware? Well, Picture this: Over 800 destination leaders from 62 countries, all coming together to share their take on the sector’s trends and strategies shaping ou

21: A.I. For Advocacy

Jul 30 2023 25 mins  
As a listener of the show, we talk tales of advocacy of both the past and present but today is one hypothetical for a near-term future. This isn’t going to be your typical talk around A.I that we have heard in our sector but instead, all about understanding how A.I can be used for Destination Advocacy. To talk through these possibilities, I’m happy to welcome to the show, Janet

20: Advocacy in the Southeast

Jul 02 2023 22 mins  
Today’s conversation and guest is a deeper dive into one of the largest regional demographics of our membership of destination organizations, which is in the Southeast corner of the United States. Destinations International understands we can’t always be everywhere and try to work with regional and community entities that geographically represent these highly clustered areas

19: Oulu is Having a Moment | Oulussa on hetki

Jun 04 2023 32 mins  
Today’s conversation and guest are unlike one you have ever heard on our show before and I am not just talking about the who, what, and where of the story (all of which are great!) but really understanding what “a good place to live is a good place to visit” means to a destination few of us have been. Something I know our guest hopes to change for us all! Oulu, Finland is h

18: How to Start a Destination Organization When the World is Closed

May 07 2023 25 mins  
Today’s conversation is all about ship building in a sense. Running a destination organization is tough, managing one in a pandemic is tougher but what about trying to actually be creating a brand-new destination organization through a once in a century event? (We hope) Today’s guest is all about what it’s like to launch a ship in the roughest of waters and somehow steer it