The Battle Plan Marketing Podcast

Apr 03 2024
The Battle Plan Marketing Podcast artwork

Actionable advice to help grow your home services company. The Battle Plan Marketing Podcast is designed for contractors who are looking for effective tips and tactics to grow their business. Podcast topics include contractor marketing strategy, lead generation, web design, search engine optimization, reputation management, referral programs, content marketing, online advertising, social media, financials, sales, employee management, services, and general entrepreneurial interests. Mark Ambrose, host, speaker, and owner of Battle Plan Marketing LLC, has over 30 years experience in sales and marketing and over a decade in digital marketing and search engine optimization. Get more information at our website at https://www.battleplan-marketing.com.

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[Interview] - How To Effectively Use PR & Press Releases to Grow Locally - BPMP #142

Apr 03 2024 50 mins  
Today, we have a special guest on the podcast, Mickie Kennedy, Founder of the Public Relations firm, eReleases.com. For over 25 years, Mickie and his team have been helping small businesses gain effective media exposure.A true master of his craft, Mickie shares incredible insights on how to build your brand locally, gain valuable media exposure, and become the trusted source for lo

[Interview] - Building A Plumbing Business In A Rural Location with 608 Plumbing - BPMP #141

Mar 20 2024 50 mins  
Today we have a special guest on the podcast, Joe Gunderson, Founder of 608 Plumbing in Viroqua Wisconsin.As a volunteer Fireman and local Plumbing & HVAC business owner in a rural area, Joe discusses the importance of community involvement and relationships in growing a business.As a Master Plumber for the local Union Joe eventually ventured out and started his company in 2019

[Interview] - How To Dial In Your Services & Motivate Your Team With Ray Snesrud - BPMP #140

Mar 06 2024 57 mins  
Today we have a special guest on the podcast, Ray Snesrud, Founder and President of Water Heaters Now in the Twin Cities of Minnesota.After sub-contracting with builders for over 13 years Ray first tested and then changed his business model to the service sector with just two products, water heaters, and water softeners.He created super-efficient systems and changed the way he work

[Interview] - Best Practices for Recruiting by Contractor Staffing Source - BPMP #139

Feb 21 2024 47 mins  
Today we have a special guest on the podcast, Paul Sanneman - Founder & President of Contractor Staffing Source.Paul and his talented team of 25 dedicated staff help over 200 contracting companies recruit A+ talent.Paul has over 40 years as a business coach and decided to help with their number one problem; hiring and retaining great talent.As an author, business owner, and pod

[Interview] This Tool Makes Slab Leaks & Plumbing Reroutes Much Easier [with Carl Larkin] - BPMP #138

Jan 24 2024 56 mins  
Today we have a special guest on the podcast, Carl Larkin, Founder of Trade Masters Online, Master Plumber, inventor of the Rattlesnake Pipe Tracer, and host & trainer of EPA 608 Certification training for HVAC.If you’re a plumber or work for a plumbing company, you don’t want to miss this episode.Carl’s Rattlesnake device turns leak detection and pipe re-routes into a fa

[Interview] - Profit First Accounting, Fractional CFOs, and Why It’s All About the Numbers [with Susanne Mariga, CPA, CGMA] - BPMP #137

Jan 10 2024 40 mins  
Today we have a special guest on the podcast, Susanne Mariga, CPA, CGMA, and Founder of The Mariga Group out of Houston, Texas.Susanne specializes in high net-worth tax strategies for 7 and 8-figure entrepreneurs using the very popular “Profit First” system developed by Mike Michalowicz.Susanne was a delight to speak with and shared lots of helpful info on how to transform from

[Interview] - Golden Nuggets Of Knowledge From 17 Years In The Home Service Trenches [with Ben Davis] - BPMP #136

Dec 13 2023 64 mins  
Today we have a special guest on the podcast, Ben Davis, Founder & President of Express Plumbing Heating & Air in Boise Idaho.After a severe health problem that nearly cost him his life, Ben retooled his company to make sure it could run without him and still take care of his family and his employees.Ben shared many words of wisdom with other operators. We discussed everyth

[Interview] - How To Become Great At Hiring With The Contractor Connection - BPMP #135

Nov 29 2023 49 mins  
Today we have a special guest on the podcast, Matt DiBara, the 4th generation owner of DiBara Masonry and Founder of The Contractor Connection.Like most of you, Matt found the hiring and training of the team members to be one of the most difficult parts of running a home service business.Struggling to hire and train great technicians and other team members directly equates to a bus

[Interview] - How A Service Biz Can Simplify & Scale Hiring, Onboarding, & Training With Tools & Technology! - BPMP #134

Nov 01 2023 52 mins  
Today we have a special guest on the podcast, Stephen Rhyne, CEO of Conveyour.com. Our previous episode featured the tool, WhoHire, which uses AI and behavioral data for the hiring process. And it’s an awesome tool.This week’s episode brings an interview with a company that picks it up from there with automations for onboarding, training, and retaining those new hires.Conveyour

Interview with Who Hire’s Jonathan Porter-Whistman - BPMP #133

Sep 13 2023 66 mins  
Today we have a special guest on the podcast, Jonathan Porter-Whistman, Co-Owner of Who Hire and international bestselling author of The Sales Boss.If you’re seeking proven solutions that make the hiring process both simpler and more effective in finding great people who fit your company culture, this episode is for you.Jonathan took the solutions of his other company, Perception