Heads In Beds Show

May 22 2024 2
Heads In Beds Show Podcast artwork

The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.

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How Much Should You Pay Attention To Your Vacation Rental Competition?

May 22 2024 32 mins  
In this episode Conrad and Paul talk about how much (or how little) you actually should be paying attention to your competition... including what techniques you can use to 'spy' into their overall marketing. Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101🔗 Co

Scaling Your Vacation Rental Business Beyond $1m In Bookings With 'Middleweight' Marketing

May 15 2024 46 mins  
In this episode Conrad and Paul talk about the scaling of your vacation rental business past $1m in gross bookings with frameworks from 'Mastering Vacation Rental Marketing' - in the middleweight section. Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwi

Google Ads vs Facebook (Meta) Ads - What Is The Difference For Your Vacation Rental Business?

May 08 2024 38 mins  
In this episode Conrad and Paul talk about the difference between Google Ads and Facebook (Meta: including Facebook and Instagram) Ads and how each one can help and grow your vacation rental business.Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter�

Ch-Ch-Changes: Do They Kill Your Direct Booking Biz?

May 01 2024 37 mins  
In this episode Conrad and Paul talk about changes happening in 2024 including 'cookies' going away (or are they), third-party tracking, email DNS verifications, privacy-first rules and more. Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingGoogle Analytics 4 CookiesEmail DNS changes🔗 Connect With BuildUp BookingsWe

Building Your Vacation Rental Business Beyond The Lightweight Stage ($200k~ In Bookings) With Digital Marketing

Apr 24 2024 35 mins  
In this episode Conrad and Paul talk about the growing point of every vacation rental business - $200k in gross revenue and bookings.Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, p

The Art Of The Offer: Making Homeowner Lead Gen More Effective For Vacation Rental Brands

Apr 17 2024 28 mins  
In this episode Conrad and Paul break down the key to making a great offer to drive more lead gen for vacation rental homeowners.Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, probl

Coming Up With A Brand Name That Sticks For Your Vacation Rental Company

Apr 10 2024 34 mins  
In this episode Conrad and Paul explore naming and branding a vacation rental company as a way to make a brand that is SMILE worthy and not SCRATCH worthy. Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingBuy This Book Too: Hello, My Name Is Awesome: How to Create Brand Names That Stick🔗 Connect With BuildUp Booking

Ways You Have NOT YET Used Social Media To Grow Your Vacation Rental Business

Apr 03 2024 32 mins  
In this episode Conrad and Paul dive into some fun and engaging social media posts from "Mastering Vacation Rental Marketing" that have proven to work very well for other vacation rental managers at scaling their social media followings. Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingVintory CRMHubspotMailchimp🔗 C

How To Leverage a CRM Properly With Guests & Homeowners To Grow Your Vacation Rental Biz

Mar 27 2024 36 mins  
In this episode Conrad and Paul talk about what a CRM is, why you should use one for both owners and guest marketing and what the key parts of CRM marketing are.Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingVintory CRMHubspotMailchimp🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About Bu

What Should The SMALL Vacation Rental Host Or Manager Do To Grow Their Business?

Mar 20 2024 38 mins  
In this episode Conrad and Paul talk about the starting point in any vacation rental business - the 'featherweight' stage starting from $0 up to $200k in gross booking revenue. Enjoy!⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental Marketing🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp Booki