Marketing Cloud Insiders

May 19 2023 1
Marketing Cloud Insiders Podcast artwork

Topical debate and insight for the UK Financial Services marketer community, brought to you by Miles Lamont and Joanne Taylor with special guests. Stay up to date with what's happening and coming up - hit subscribe to be notified of new episodes.

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Consumer Duty - FCA Regulation

May 19 2023 23 mins  
Find out what this new Financial Services regulation is and what the impact could be for Marketers.

Marketing and Data for Banks

Dec 19 2022 24 mins  
Meet the guru David Liversidge as we discuss his experience of Data driven marketing for the banking industry

Making a success of your MarTech business case, whatever the economic climate

Nov 10 2022 22 mins  
In this episode we debate how to continually improve our CX during a cost of living crisis?

Dreamforce '22

Oct 14 2022 34 mins  
Digital #Marketing & #Data took centre stage at #Dreamforce22. Want to know what got announced? Then listen to an engaging conversation with people who were there. Stream the Podcast here.. #CDP #AI #Salesforce

The importance of regulatory compliance in MarTech

Sep 16 2022 23 mins  
How Salesforce is leading the way to build trust with your customer in Financial Services? Hear valuable insight from the delightful Hardeep Gahir

Top Marketing Cloud Use-cases

Jan 28 2022 18 mins  
Want to know what everyone else is doing with Marketing Cloud capabilities in Financial Services?

Debating the 'best of breed v's the platform approach'

Dec 30 2021 24 mins  
Navigating the complexity of the ever increasing MarTech landscape and how best to deliver the best Customer Experience.

Delivering Personalised Engagements

Dec 15 2021 23 mins  
Listen as we share Insider tips on how we’re seeing Financial Services companies drive 1:1 personalisation at scale through our chat with Chris Kessler at LEV and Helen Cox from Salesforce

The value of a Customer Data Platform in FinServ

Nov 15 2021 24 mins  
Hear a discussion with Merkle about how their Clients are using a Customer Data Platform to put the customer at the heart of all comms.

B2B Marketing: Challenges + Solutions

Oct 20 2021 15 mins  
In this episode we hear from more Marketing Insiders on the topic of B2B Marketing, as they chat with Sarah Dyson - Wipro’s Marketing Cloud and Pardot Practice Lead for the Middle East and North Africa.