The Download

Branding is an important step in defining who your company is and what your company represents in the community. Dive into the topic a little more with Britton on how you should develop a brand guide and when it's the best time to develop one.

There's a ton of buzz about blockchain, web3, and the future of the internet. Some people think it's all about Bitcoin and Ethereum, others think about the metaverse, and generally it's a very large and murky topic. Dive into the subject with Britton to get a general lay of the land on what blockchain and Web3 might mean for you in the future.

Is anyone still using Yelp as an advertising service in 2022? Britton takes a look at the data to see if it's a platform still worth investing into.

Your company has seen all the headlines about the digital transformation, the pandemic has made you start thinking about upgrading your technology, and now you’re in this spot thinking “Where do I even start?!” Here's the first couple steps you should take before doing anything else.

The internet has been buzzing about Elon officially securing the funding to buy Twitter and take it private. What does this mean for the company moving forward? Britton takes a look at the situation and discusses his thoughts about what the future of Twitter might look like.

Welcome to The Download: The new podcast about digital design, web development, digital marketing, and the technology needed to make your digital transformation happen. Learn more about what you can expect when you listen to The Download in future episodes.

College graduation is here! It seems like it's been a long-time coming given the long nights finishing up papers, all the Red Bulls drank while studying for finals, and now it's all coming to a bittersweet end where you and your friends depart and find jobs or internships at companies you admire. There's one problem: hundreds and thousands of smart college grads are

UI and UX design is becoming widely popular in the design space. One of my colleagues asked me the other day what the difference was between the two genres of design. In this episode of Empac Weekly, I talk about my interpretation of UI/UX design and give examples of what each role does.

I read through an infographic the other day that got me thinking about Out-of-Home advertising and how it's still a prominent component of the marketing mix. It gave me ideas for how companies and advertisers can combine out-of-home advertising and digital strategy to create an incredible experiences that are unique and engaging.

It's incredible how fast information disseminates across the internet. It seems like a daily occurrence where we are learning about the latest shooting, the next stupid craze or challenge that people are involved in, or how a company recently mishandled millions of profiles worth of user data. The way information is being shared and advertised are driving us towards silos of s