The Remarkable Project

Apr 04 2024 1
The Remarkable Project Podcast artwork

The Remarkable Project helps business owners, optimisers and curious marketers to push past the "same-same" world of marketing into a world of unexpected customer experiences, word-of-mouth and a more compounded approach to marketing. Each episode weaves the path that experts including scientists, entrepreneurs, creatives, innovators and more, have used to build businesses that people feel compelled to talk about. Come and join the journey if you have been asking:- How to improve word of mouth for a small business- How do I improve my customer experiences?- What tools should I use for building a community?- How do I write a marketing plan around word of mouth?- How do I change my sales to have greater impact?- How do I measure Word of Mouth in my business?

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074: How to Make Smarter Decisions in a Noisy World with Nuala Walsh

Apr 04 2024 53 mins  
In this episode of The Remarkable Project Jay speaks with behavioural scientist, CEO, author and speaker Nuala Walsh, about why ego often hijacks decision-making, how to harness “decision friction”, and the key ways organisations can encourage and nurture customer loyalty.Nuala is an independent non-executive director, behavioural scientist, visiting fellow at the London School

072: The Journey from Workplace to "Workplayce" with Kristi Herold

Sep 19 2023 47 mins  
In this episode of The Remarkable Project Jay speaks with author, speaker and founder Kristi Herold, who as CEO of JAM champions the culture and connections which can be built through play, about why welcoming a playful culture can be so powerful for adults as well as children, how meaningful guarantees can help build trust and team happiness drives great customer service, and ways

071: Putting the Brain Back into Branding with Matt Johnson

Sep 07 2023 47 mins  
In this episode of The Remarkable Project Jay speaks with Marketing Author and Cognitive Psychologist, Matt Johnson, about why the nuance of cultural codes is so relevant to how smaller brands grow, how alignment around core purpose helps unlock value for all stakeholders, and when to lead versus when to listen.Matt Johnson, PhD is a speaker, writer, and researcher, specialising in

070: Improving Customer Satisfaction through Strategic Human Connection with John Sills

Aug 08 2023 53 mins  
In this episode of The Remarkable Project Jay speaks with Author and Customer Experience Expert, John Sills about how overall customer satisfaction has improved even though the functional experience hasn’t, what it looks like to build a culture that truly build a that satisfaction and how to get super clear on what really matters to your customers through acknowledging that your

069: Discovering a Life After Imposter Syndrome with Alison Shamir

Jul 24 2023 51 mins  
In this episode of The Remarkable Project Jay speaks with Alison Shamir, an International Imposter Syndrome Expert, about how prevalent imposter syndrome is, how a better understanding of it can empower change and the three-step process she recommends for moving through Imposter Syndrome and capturing the untapped opportunity that sits on the other side. Alison Shamir is an Interna

068: The Power in Partnering with Your Frontline Team with Chris Wallace

Jul 10 2023 49 mins  
In this episode of The Remarkable Project Jay speaks with Chris Wallace, President of Innerview Group, about the importance of creating collaborative conversation with your frontline team about business improvement, how to recognise and deal with the disconnect that sometimes happens between those teams and management and how to get your staff to believe in (and care about) your br

067: The System for Creating Consistently Innovative Ideas with Carla Johnson

May 30 2023 53 mins  
In this episode of The Remarkable Project Jay speaks with Carla Johnson, one of the world’s leading Innovation Architects, about some of the biggest misconceptions about how successful ideas are born, the building blocks and process for true innovative thinking, and the power of putting observation practices into your daily schedule. Carla Johnson helps leaders paralysed by tradi

REPLAY: The Power of Using Experience as an Impenetrable Asset

May 09 2023 57 mins  
Are you feeling a little nervous? Nervous about the economy. Nervous about your business? Or just a sense of unease when it comes to what the next 12 months might look like in this new world of business. Well today we wanted to do something a little different. Here at Remarkably, we have the privilege of having what many would call quite intimate conversations with business owners

066: The Science of Extraordinary Experiences with Dr Paul Zak

Apr 24 2023 41 mins  
In this episode of The Remarkable Project Jay reconnects with one of the Podcast’s first guests, high-impact scientist, author and public speaker Paul Zak, to talk about why simple explanations often signal deep understanding, how community-building bolsters brand love in the brain, and what S.I.R.T.A. means to extraordinary experiences.Dr. Paul J. Zak, PhD, has been on a quest t

065: Crafting Stories That Make An Impact with Mark Carpenter

Apr 12 2023 45 mins  
In this episode of The Remarkable Project Jay speaks with Mark Carpenter, a master storyteller, educator and author, about why listening to yourself as well as others plays into powerful stories, how clarity, simplicity and impact affect story shareability, and what it is about great storytelling that builds credibility. Mark Carpenter is a serial storyteller. Even as a child, he l