The SaaS SEO Show

Dec 14 2023 3
The SaaS SEO Show Podcast artwork

The SaaS SEO Show is a platform for meaningful connections and honest conversations with people who are real, hard-working practitioners and high performers in the SaaS industry. We're here to learn and get inspired by them, and we hope you do too.

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Closing Episode of The SaaS SEO Show

Dec 14 2023 14 mins  
This is the closing episode of The SaaS SEO Show, and George Chasiotis, Managing Director at Minuttia, is wrapping things up by sharing his thoughts regarding the podcast and industry changes.************************Timestamps:(00:00) - Intro (00:59) - Episode overview. (02:34) - Exhausted most SaaS SEO topics. (04:44) - Things are changing in the industry. (05:42) - Shifting f

Growth Marketing with Nick Malekos, SEO Manager at LearnWorlds #100

Dec 11 2023 55 mins  
In this episode of The SaaS SEO Show, we interviewed Nick Malekos, SEO Manager at LearnWorlds, and discussed content formats beyond blogs and videos, the significance of branding, effective metrics in performance evaluation, and more.************************Timestamps:(00:00) - Intro (01:00) - Who is Nick Malekos? (02:52) - Nick’s background. (05:52) - What is LearnWorlds? (0

Criteria-based Content with Allison Smith, Sr. Content Marketing Manager at Netradyne #99

Dec 06 2023 34 mins  
In this episode of The SaaS SEO Show, we interviewed Allison Smith, Sr. Content Marketing Manager at Netradyne, and discussed content creation strategies, addressing challenges specific to niche industries within the context of content marketing, and more.************************Timestamps:(00:00) - Intro. (00:54) - Who is Allison Smith? (01:24) - Allison’s background. (02:34)

Lead Generation with Ilias Galiotos, Senior SEO & Paid Advertising Manager at MarineTraffic/Kpler #98

Dec 04 2023 36 mins  
In this episode of The SaaS SEO Show, we interviewed Ilias Galiotos, Senior SEO & Paid Advertising Manager at MarineTraffic/Kpler, and discussed marketing for niche SaaS companies, MarineTraffic’s content strategy, and more.************************Timestamps:(00:00) - Intro. (01:12) - Who is Ilias Galiotos? (01:53) - Ilias’s background. (03:18) - What is MarineTraffic?

Viral Content Strategy with Ryan McCready, Senior Demand Generation Manager at Whimsical #97

Nov 27 2023 36 mins  
In this episode of The SaaS SEO Show, we interviewed Ryan McCready, Senior Demand Generation Manager at Whimsical, and discussed creating content for various media outlets, content repurposing, teaching content marketing, and more.************************Timestamps:(00:00) - Intro. (01:11) - Who is Ryan McCready? (01:48) - Ryan’s background. (03:18) - What is Whimsical? (05:0

Educate a Technical Audience with Brandon Gubitosa, Senior Content Marketing Manager at Plural #96

Nov 22 2023 40 mins  
In this episode of The SaaS SEO Show, we interviewed Brandon Gubitosa, Senior Content Marketing Manager at Plural, and discussed technical content creation, online communities, content promotion, and more.************************Timestamps:(00:00) - Intro (01:05) - Who is Brandon Gubitosa? (02:26) - Brandon’s background. (07:58) - Biggest lessons from working at an agency. (0

The Future of Growth for SaaS Companies with Casey Hill, Senior Growth Manager at ActiveCampaign #95

Nov 20 2023 45 mins  
In this episode of The SaaS SEO Show, we interviewed Casey Hill, Senior Growth Manager at ActiveCampaign, and discussed practical tips to get people more excited about LinkedIn, content types, distribution, and more.************************Timestamps:(00:00) - Intro (01:03) - Who is Casey Hill? (01:46) - Casey’s background. (03:48) - What is institutional consulting? (06:31)

Content Strategy for Healthcare with Mark Rogers, Director of Content Marketing at Freshpaint #94

Nov 16 2023 37 mins  
In this episode of The SaaS SEO Show, we interviewed Mark Rogers, Director of Content Marketing at Freshpaint, and discussed quick wins in content marketing, not focusing on SEO, content effectiveness measurement, and more.************************Timestamps:(00:00) - Intro (01:02) - Who is Mark Rogers? (01:35) - Mark’s background. (03:12) - Challenges working at agencies. (03

Content Optimization Process with Ben Kazinik, Director of Content at Mayple #93

Nov 13 2023 43 mins  
In this episode of The SaaS SEO Show, we’ve interviewed Ben Kazinik, Director of Content at Mayple, and discussed the correlation between social shares and organic performance, topic cluster selection process, and more.************************Timestamps:(00:00) - Intro (01:02) - Who is Ben Kazinik? (01:58) - Ben’s background. (03:45) - What is Mayple? (06:56) - From 0 to 50

Successful SEO Programs with Ben Goodey, Founder & Creator of How the F*ck #92

Nov 09 2023 46 mins  
In this episode of The SaaS SEO Show, we’ve interviewed Ben Goodey, Founder & Creator of How the F*ck, and discussed elements of successful SEO programs, the new marketing playbook, and more.************************Timestamps:(00:00) - Intro (01:13) - Who is Ben Goodey? (01:47) - Ben’s background. (06:14) - What is How the F*ck? (07:52) - Is there a future for SEO? (11