Overlooked Business Basics

May 16 2024
Overlooked Business Basics Podcast artwork

Hosted by Le'Keisha Mazur, the Overlooked Business Basics podcast explores the most overlooked aspects to starting a business. Are you looking to start your own business or side business? Then you've found the right podcast because you will learn about the most overlooked business, marketing and legal basics that every business owner should know. Listening to this podcast will give you the insights you need to be successful. Learn more at https://missionmatters.com/author/lekeisha-mazur/

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Summit Marketing - Part 1

May 16 2024 31 mins  
What is a summit?Can it help you reach the top?What does it take to have one?Join your hostess Le'Keisha Mazur as she talks about: Summit Marketing PT.1Have you ever wondered what a summit is and why you could host one. What are the benefits of this type of marketing in terms of growing an email list? DIscover how simple it really could be and the benefits.So thank you for listenin

Business Groupies-A case study

May 02 2024 32 mins  
What is a groupie?How much marketing can they do?What value do they seek from you?Join your hostess Le'Keisha Mazur as she talks about: Business Groupies-A case studyDiscover how you can get your own raving fans.Learn the discounts that they offer that you never thought about. In looking at an online business owners review method tools box, grab and duplicate some of these techniqu

Corporate Marketing

Apr 18 2024 30 mins  
What do you do to capitalize on marketing as a franchisee?What is the big deal of the franchisor system?How do you adapt to online and in-app only purchases for your business?Join your hostess Le'Keisha Mazur as she talks about: Corporate MarketingWe will take a look at aspects of corporate marketing from the perspective of being a franchisee, trying to keep up with the various spe

Business Double Dippin

Apr 04 2024 36 mins  
What is double dipping?How is it applied to business?How many uses can you get out of a lead?Join your hostess Le'Keisha Mazur as she talks about: Business Double DippinSometimes there is a moment when there is a oppertunity that a jack of all trades, but a master of some can utilize a lead that was meant for something else. Learn the tactics and tecniques of this and why it could

A-AA Roadtrip-Magazine Marketing

Mar 21 2024 24 mins  
sizzle Q1: Does marketing in a magazine still work?Sizzle Q2: What can business owners do to help each other and save some money?Sizzle Q3: Have you ever had chicken and waffles, together?Join your hostess Le'Keisha Mazur as she talks about: A-AA Roadtrip-Magazine MarketingHear how a magazine inspired road trip lead to a really cool business discover that some resturanteer are doin

Vehicle Brandslaughter-M.O.W. #5

Mar 07 2024 29 mins  
Do you use vehicle marketing?Do you market your vehicle the correct way?Have you ever called someone becasue they asked, "How's my driving?" on a bumpersticker on their vehicle.Join your hostess Le'Keisha Mazur as she talks about: Vehicle BrandslaughterNO, this isn't an episode talking about road rage, although if you aren't careful it could be that and a lot worse when driving aro

Contracts, Clauses and the Fine Print

Feb 22 2024 28 mins  
Do you cringe when you hear the word contract?Do you download contract and fill them in because its quick and affordabe?Are you a victim of signer's regret?Join your hostess Le'Keisha Mazur as she talks about: Contracts, Clauses and the Fine PrintDiscover the good of contracts in the know and unknown of your business and the bad habits some business owners's think its okay in how t

Elemental Business Practices

Feb 08 2024 26 mins  
Can rain shut you down?Can Icy roads stop you?Is a snow day a bad thing for your business?Join your hostess Le'Keisha Mazur as she talks about: Elemental Business PracticesDiscover how to use SWOT to avoid some of the pitfalls when dealing with inclement weather as your adversary in business and the issues that come along with it. Rain or shine, you get the goods, as this was recor

Advertising While On Hold

Jan 25 2024 31 mins  
Do you like being on hold?What's the longest hold time you ever had and didn't mind?How much have you bought based on being on hold?Join your hostess Le'Keisha Mazur as she talks about: Advertising While on HoldDiscover the different ways that you can market while people are on hold. Discover how you are already being marketed to and didn't even think about it. Tap in to this resou

Customer Service Brownie Points

Jan 11 2024 32 mins  
What does Customer Service mean to you as a customer?What does Customer Service mean to you as a business owner providing the service or product?How accessible are you to your client or customer after the sale?Join your hostess Le'Keisha Mazur as she talks about: Customer Service Brownie PointsIt's not just about having customer service be in place to get the goodies of your produc