PR People: The Podcast

Mar 11 2022

PR People: The Podcast artwork

Welcome to PR People: The Podcast hosted by Callum and Alex. On this podcast, we will be chatting all things PR with some awesome PR People. We're both super keen to gain inspiration and learn from the best in the field. Matshona Dhliwayo once said, a lifelong learner is a lifelong winner! We hope that each episode leaves you with some insightful takeaways and advice for success. If you like what you hear please subscribe and rate on whatever channel you're listening through. Created by Callum Taylor (Host and Exec Producer) and Alex Hickson (Host). Follow us on Twitter @PRpeoplePOD @CallumTaylorPR @AlexHicksonPR.

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Digital PR: Moving From Agency To Freelance

Mar 11 2022 34 mins

This week we're talking to digital PR freelancer Aliyah Loughlan about taking the brave leap into freelancing full-time. We debunk myths around managing your own time, business and clients. Also, listen carefully to see how you can win 2 x guest tickets to this April's BrightonSEO - competition closes 18 March!

'Using Real-Life Case Studies To Support Digital PR Campaigns' With Ellie Morgan

Jan 28 2022 29 mins

We're thrilled to be back for our first episode of the year with Ellie Morgan, Digital PR Consultant at Evolved Search. Following Ellie's success of building quality and topical backlinks on top tier publications (including Huffington Post, Daily Mail and Yahoo) we discuss how using case studies and real-life focused content can help bolster Digital PR campaigns.

'Hiring, Engaging & Retaining PR Talent' With Alex Jones

Aug 10 2021 44 mins

Digital PR is hot right now and attracting and retaining the best talent is essential. Alex Jones has years of experience managing some of the best brains in the industry. Now Head of PR at Kaizen, Alex talks us through perfecting his management style and building company culture that’s made to last. You can find the BlessingWhite © X Model of Engagement mentioned here.

'Building A Community Through Social Media' With Sophie Miller

Jul 06 2021 32 mins

If you work in marketing, or looking to get into the industry, you will have probably heard of Pretty Litter Marketer. Launched by Sophie Miller just over twelve months ago, the community aims to help students, graduates and those at the beginning of their marketing career find their feet. The online community now has (collectively) over 62,000 members! In this episode, we chat abo

'Brand-Led & Data-Driven PR' With Beth Nunnington

May 17 2021 42 mins

This week we interview the insightful Beth Nunnington, Communications Director at Journey Further. We delve into the importance of working closely with your SEO team to measure relevancy and secure topical, on-brand and relevant content. We also discuss some of Beth’s career highlights and THAT diamond in space campaign.

'PR & Pop Culture' With Will Hobson

Apr 29 2021 38 mins

This week we're joined by Will Hobson, PR Director at Rise at Seven. We delve deep into how public relations and pop culture are intertwined, how having a broad general knowledge is essential for reactive PR, and how we think the industry is likely to change over the next five years. Please like, subscribe and enjoy!

'Diversity & Dissecting April Fools' With Saffron Shergill

Apr 07 2021 33 mins

This week we're joined by Saffron Shergill - Digital PR Exec at Impression - to chat about the need for more diversity and inclusion within our industry. We also dissect the April Fools campaigns that caught our attention this year, for the right and wrong reasons! We apologise for any sound issues in this episode.

'PR Skills, Ethics & Clickbait' With Jasmine Granton

Mar 25 2021 50 mins

Today we are joined by Jasmine Granton - Digital PR Team Lead at Absolute Digital. Along with our NEW co-host, Alex Hickson, we discuss ethics and our responsibility to create stories in an increasingly clickbait world. Jasmine touches on the skills...

'On Point Pitching' With Abi Bennetts

Jan 17 2021 34 mins

Today I'm joined by Abi Bennetts - Digital PR Manager at Digitaloft - to discuss how to write the perfect pitch. Abi takes her passion for storytelling and background in psychology to provide some top tips to improve your pitching strategy.

A 'Flaming Crap' Convo With Alex Hickson

Nov 30 2020 45 mins

Flaming Crap mark this strange year with a four-layered candle, packed with smells that are synonymous with 2020. Today, I'm joined by co-founder Alex Hickson to discuss the side hustle which caught the eye of US journalists and broadcasters during an...