The Commerce Club Podcast

Dec 08 2024 51 ep. 33 mins
The Commerce Club Podcast artwork

Starting and running an e-commerce or product based business can be a very challenging and lonely place. 

As founders we tend to wear all the hats (product development, marketing, customer service, sales, operations etc etc...) and sometimes it can be a minefield trying to figure out the solutions to all your business problems alone, so this is where me & The Commerce Club podcast comes in.

The Commerce Club podcast is all about helping you confront the big challenges you are facing in your product based business right now!

You might be an entrepreneur with a great idea for a product, but no idea where to start to bring that business to life. 
You might run a fashion brand that has up until now had consistent sales, but whatever you do, you just don't seem to grow. 
You might be a jewelry brand founder struggling to find time to juggle your business alongside your full time job.

Whatever your challenge in your product business right now, I want to help you find a solution!

Every week I’ll be chatting exploring topics in the world of e-commerce to help debunk myths, solve your problems and delve in to current industry affairs, as well as chatting directly to founders of small product based businesses, just like yours, helping them unpack and find solutions to their challenges to help them move forward and thrive in the current times.

About your host... In case we haven’t met yet, I’m Sophie Biggerstaff an ex-fashion buyer turned e-commerce business mentor & consultant and I’ve spent the past 12 years working for brands such as Ralph Lauren, Diesel, Kate Spade and Burberry. 

Back in 2020 I left the corporate world behind and began help e-commerce business founders generate more sales without investing hundreds of dollars in to ads by getting really strategic with their organic sales strategy, which in turn helps them convert more browsers in to buyers. 

So, with that in mind if you are a ecommerce business founder looking to grow their brand, or an e-commerce entreprneur seeking inspiration to start a new business venture, be sure to subscribe, and follow me on socials.

Follow me on Instagram: https://www.instagram.com/itssophiebiggerstaff
Follow me on TikTok: https://www.tiktok.com/@itssophiebiggerstaff
Get personalized e-commerce business support: https://itssophiebiggerstaff.com/
Explore my online courses: https://thecommerceclub.co/

  Business  Education
RSS feed Share
Copy RSS


Subscribe on Podcast Addict


S212: What happens after closing a business? You start a new one! with Eniye Okah

Dec 08 2024 49 mins  
This week on The Commerce Club podcast I’m joined by Eniye Okah - the founder of Beame, and ex-founder of Blob Box.Beame is her brand new sunscreen brand, built off the back of a problem Eniye wanted to solve. In this episode Eniye and I discuss her entrepreneurial journey, how she went from starting her first business to closing it down and then starting her current business ven

S211: What is SEO, and how to do SEO for your ecommerce website? with Amy Cook

Dec 01 2024 42 mins  
Today I’m joined by Amy Cook, founder of Mango and Wild, to discuss how to utilize SEO in an e-commerce business. Amy runs a digital marketing agency and helps optimize online businesses SEO and Google ads.When used correctly SEO is a powerful powerful marketing strategy that can bring benefits to you for a long period of time. In this conversation we cover the basics of SEO, the

S210: Is It Time To Pivot Your Business? It Is For Me! When one chapter ends another can begin

Nov 27 2024 27 mins  
I’ve been MIA for a little while, here’s a little update as to what’s been going on over the past few months including challenges I’ve had in my personal life, the impact that’s had on my wellbeing and mental health, and what’s coming next in my business.When one chapter ends another can begin…Sign up to my mailing list to be first to hear about the changes to my busi

S209: How to create the best ecommerce user experience

Oct 21 2024 49 mins  
This week on The Commerce Club podcast I’m joined by Rachel Cutler, a lead product designer specializing in user experience (UX) for e-commerce brands. We discuss the critical role of UX in enhancing customer journeys, the importance of intentional design, and how to effectively navigate the challenges when building a highly converting e-commerce websites. Rachel also does a deep

S208: How To Add Wholesale To Your Shopify Business

Oct 13 2024 48 mins  
In this episode of the Commerce Club podcast, I am joined by Rebecca Lazarou, founder of Laz the Plant Scientist. Rebecca is a medicinal plant scientist, herbal expert, holistic therapist, and educator here to help you heal, she stocks herbal teas and remedies on her online store https://laztheplantscientist.com/.Rebecca came to me in 2021 to work on the pricing for her products as

S207: How To Analyze Sales In Your Shopify Business

Oct 06 2024 15 mins  
If you’re running a Shopify or E-commerce business, you are going to want to watch this to learn how to use your data analytics to drive sales growth. I’ve worked with some of the world's biggest luxury fashion brands, and one thing they all have in common is the use of key performance indicators such as conversion rates, traffic, average order value, and return customer rates

S206: Have You Outgrown Your Business?

Oct 02 2024 19 mins  
I outgrew my ecommerce mentoring business in it’s original format… And I’ve seen it happen to so many of my ecommerce founder clients as well.In this weeks episode I am chatting about how important it is for your business to work for you as a founder, and what steps you need to take if you realize suddenly it’s not… If you've enjoyed this episode please make sure to hit t

S205: The Ecommerce Industry Is Changing - Here's How To Keep Up!

Sep 22 2024 33 mins  
Feeling like you’re ecommerce business if failing? Here’s why 👇Back in 2020, e-commerce was booming - so many of your businesses were probably born in this time, and thrived… for a while...Fast forward to 2024, and the market we are in is VERY different. Customer shopping behavior has shifted, the ecomony has changes and getting your business seen is much harder…This mea

S204: Why Traditional Drop-shipping IS NOT a Long-Term Business Model

Sep 15 2024 25 mins  
So many people think drop-shipping is going to be their “get rich quick” scheme - but can it ACTUALLY make you rich?IMO NO…Dropshipping is for sure a popular business model in the ecommerce world, that has a lot of benefits, but it is not a get rich quick scheme and actually you could end up losing more money than you make... While dropshipping offers low risk and low barrier

S203: 3 Things You Need To Focus On To Make Sales In Your E-Commerce Business

Sep 08 2024 24 mins  
If your e-commerce conversion rate is less than 2% YOU ARE MISSING OPPORTUNITY TO SELL!In this episode, I let you in on the most common reasons why why customers may not be converting on your e-commerce website - these are the challenges pretty much ALL of my clients face.The main 3 reasons money is left on the table in an e-commerce business is because:Website Merchandising Issues