MOCK, the podcast

Nov 16 2024 129 ep. 20 mins
MOCK, the podcast artwork

Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.

  Business  Arts
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Ep. 129 - Lessons We've Learned as Designers and the Art vs. Design Debate

Nov 16 2024 26 mins  
Don and Cuyler share insights on working as designers and the differences between art and design.

Ep. 128 - Airbnb Advertising

Nov 07 2024 24 mins  
Don and Rob discuss the importance of finding relatable truths in advertising, as seen in Airbnb's ads. Episode Transcript.

Ep. 127 - The Future of AI on the Creative Industry

Oct 25 2024 21 mins  
Don and Rob discuss the rapid evolution of AI and the need for creatives to adapt to this new technology. Episode Transcript.

Ep. 126 - The Value of a Graduate Degree in the Art Industry

Oct 18 2024 19 mins  
Don and Rob discuss the importance of practical experience and on-the-job training over formal education in the art industry. Episode Transcript.

Ep. 125 - Vacation Highlights

Oct 12 2024 23 mins  
Don and Rob discuss their recent vacations trips and the differences in commercialism between states over the years. Episode Transcript.

Ep. 124 - Brand Competition

Oct 05 2024 22 mins  
Don and Rob discuss why competition is important in the marketing and advertising industry. Episode Transcript.

Ep. 123 - Spam and Cold Calling in Marketing

Sep 20 2024 25 mins  
Don and Rob reflect on the overwhelming nature of spam and the effectiveness of cold calls in marketing. Episode Transcript.

Ep. 122 - The Power of Advertising

Sep 13 2024 21 mins  
Don and Rob reminisce about classic novelty products and how great advertising can make a 'bad' product seem great, and vice versa. Episode Transcript.

Ep. 121 - Things We Wouldn't Work On

Sep 06 2024 23 mins  
Don and Rob discuss types of projects they would not work on, despite their usual focus on new fun projects. Episode Transcript.

Ep. 120 - Inspiration from the World Around Us

Aug 23 2024 20 mins  
Don and Rob discuss the importance of being aware of your surroundings and how using real-world items can foster creativity. Episode Transcript.