42courses Podcast

Mar 03 2025 90 ep. 39 mins 3
42courses Podcast artwork

Entertain your brain with the 42courses podcast. Inspiration and insights by top thought leaders from the world's best brands. Check out 42courses.com for creative courses with accreditation and certificates from brands like Ogilvy, Cannes Lions, Parsons, Barclays and many more.

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Will Storr: Persuasive Storytelling

Mar 03 2025 33 mins  
42courses Louise Ward interviews storytelling expert and all-around wonderful chap Will Storr. You'll learn about how to use storytelling in business situations, comms, and for a better life in general too.You'll also hear about the evolving role of storytelling in the age of AI as well as lots of other marvellously helpful insights.Find out more about Will at https://www.t

Erik Angner: How Economics Can Save the World

Jan 27 2025 34 mins  
Economics isn’t just about numbers, graphs, or GDP, it can also be used to create a happier, more equitable world.In this episode, philosopher and economist Erik Angner, author of How Economics Can Save the World, shares how his unique perspective bridges the gap between data and humanity.Erik’s approachable style and deep insights reveal how economics can tackle some of the wo

Nigel Taberner: Lessons from a Hostage Negotiator

Jan 13 2025 31 mins  
What can high-stakes hostage negotiations teach us about leadership, persuasion, and building trust? In this episode, Louise gets to chat with former hostage negotiator and award-winning expert speaker Nigel Taberner. From managing emotions under pressure to building trust in seconds, Nigel provides actionable insights for leaders and professionals navigating today’s complex and

Dan Ariely's 2024 year in review

Dec 23 2024 46 mins  
42courses founder Chris Rawlinson talks with Behavioural Science legend Prof. Dan Ariely about his year in review. You'll learn about the power of embracing randomness and luck, the incredible power of citizen committees, the state of humanity and technology and much more. Enjoy the listing. Find out more about Dan at: https://danariely.com Find out more about 42courses at: https:

42courses Top Books and Learnings From 2024

Dec 16 2024 39 mins  
Find out our favourite books and insights from 2024. You'll also learn tips about business success, personal finance, AI, happiness, and as usual, lots of creativity and behavioural science tips too, we even share in our dad joke of the year! Learn more about us at https://42courses.com

Matt Wallaert: Behavioural Change at Scale

Dec 09 2024 54 mins  
Ever wondered how to design products that truly change behaviour? In this episode, we sit down with Matt Wallaert, applied behavioural scientist, author of Start at the End, and founder of BeSci.io. He’s the brains behind helping global organisations build behavioural science into their DNA. Oh, and he has a quirky twist, he only wears secondhand clothes sourced from an eBay sc

The Housefly Effect

Nov 18 2024 42 mins  
This episode of the 42courses podcast is full of actionable tips for applying behavioural insights to your own lives. The lessons come from the new Behavioural Science book "The Housefly Effect." The authors, B.R.A.I.N Creatives founder Tim den Heijer, and Behavioural Insights Nederland, founder Eva van den Broek, are two incredibly charming and smart experts in behavioural science

A Creative Masterclass from Ogilvy Brazil's João & Pedro

Nov 04 2024 81 mins  
On this episode, we chat with an award-winning Brazilian creative duo, João Soares and Pedro Minari from Ogilvy. We go look at some of their work and go through all the stages from idea to execution. It's a mini creative masterclass full of advice! We also talk about some of the current creative trends, including how AI is impacting the creative process. Enjoy the show! Find out

Conor McCarthy: How To Navigate AI At Work

Oct 07 2024 46 mins  
Conor McCarthy, AI consultant and teacher, discusses how you can best navigate the transformative role of AI in modern work environments. You'll learn the importance of continuous learning and upskilling, understand the common challenges organisations face when adopting AI, learn the strategic benefits of using AI as a partner in business, and get practical advice on creating custo

Dave Dye and Steve Harrison: The Howard Gossage Show

Sep 19 2024 48 mins  
Legendary multiple award-winning art director and copywriter Dave Dye and Steve Harrison discuss their new book on the legendary 60s adman Howard Gossage. This episode has a gold mine of tips and advice for creatives, young and old, so enjoy the show. The book is called "The Howard Gossage Show" and is available on Amazon now at https://amzn.to/3XPuXes