The Digital Remodeler

Aug 16 2024
The Digital Remodeler Podcast artwork

The Digital Remodeler is a podcast that explores the latest trends, tools, and strategies for transforming your home remodeling business in the digital age. 

Join host Carl Willis, a seasoned home services digital marketing consultant, as he interviews industry experts, shares success stories, and provides actionable tips to help you stay ahead of the curve and build a successful and sustainable home remodeling business in today's ever-evolving market. 

Whether you're a seasoned pro or just starting out, this show is the ultimate guide to help you modernize your business and thrive in the digital world.

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From Commando to Sales Commander: Rob Harrison’s Remote Sales Revolution

Aug 16 2024 39 mins  
In this episode of The Digital Remodeler Podcast, Carl Willis sits down with Rob Harrison, a former British Royal Navy Commando, who has taken the discipline and leadership skills honed in the military and applied them to the world of remote sales. Rob's journey from the Navy to founding a 20-person sales team in Mexico is nothing short of inspiring. He shares the pivotal moments t

Strategies to Capture High End Remodeling Projects

Aug 09 2024 16 mins  
Welcome to another insightful episode of The Digital Remodeler podcast! In this episode, Carl Willis dives deep into the strategies you need to capture more high-end remodeling projects. Discover the psychology behind affluent clientele and learn how to rebrand your business to appeal to an upscale market. Carl discusses the importance of high-quality visuals, premium service offer

Choosing the Right Platform for Your Home Remodeling Portfolio: A Comparative Guide

Aug 02 2024 12 mins  
As a home remodeling professional, showcasing your work through a well-crafted portfolio is essential for attracting potential clients and building your brand. However, with numerous portfolio platforms available, choosing the one that best suits your needs and goals can be overwhelming.In this episode, we compare and contrast popular portfolio platforms for home remodelers, includ

To Charge or Not to Charge: Navigating Free Estimates in Home Remodeling

Jul 26 2024 12 mins  
As a home remodeling contractor, deciding whether to offer free estimates or charge for your time and expertise can be a challenging decision. While free estimates may attract more leads, they can also strain your resources and attract less serious prospects. On the other hand, charging for estimates can help qualify leads and ensure you're compensated for your time, but may deter

Maintaining Integrity in Home Remodeling Sales: Ethical Practices for Client Satisfaction and Growth

Jul 19 2024 8 mins  
In the competitive world of home remodeling, maintaining integrity in your sales practices is essential for building trust, achieving client satisfaction, and fostering long-term business growth. As a remodeling professional, prioritizing ethics in your sales approach can set you apart from the competition and establish your reputation as a reliable, transparent, and customer-centr

Mastering Client Pre Qualification in Home Remodeling: A Guide to Ensuring the Right Fit

Jul 12 2024 23 mins  
As a remodeling contractor, working with the right clients is crucial for the success and profitability of your business. Pre-qualifying potential clients allows you to identify those who are a good fit for your services, values, and work style, saving you time, energy, and resources in the long run.In this episode, we dive into:The importance of client pre-qualification in the rem

Embracing Innovation: Staying Ahead in the Remodeling Industry|Tips for Forward-Thinking Contractors

Jul 05 2024 9 mins  
In today's rapidly evolving remodeling landscape, embracing innovation is essential for staying competitive and relevant. As a contractor, leveraging the latest technologies, materials, and processes can help you streamline operations, improve quality, and deliver exceptional results to your clients.In this episode, we explore:The importance of staying up-to-date with industry adva

Google Cracks Down on Low Quality AI Content in March Update | What Remodelers Need to Know

Jun 28 2024 11 mins  
In Google's latest algorithm update, the search giant is taking a stand against low-quality, AI-generated content. As a remodeler, it's crucial to understand how this change impacts your website's search rankings and visibility.In this episode, we break down:What the March algorithm update entailsHow Google detects and penalizes AI-generated contentWhy creating high-quality, human-

Scaling Success: How to Systematize and Grow Your Contracting Business with Derek Isaac

Jun 21 2024 38 mins  
In this enlightening episode of the Digital Remodeler Podcast, your host Carl Willis welcomes Derek Isaac, an esteemed coach and founder of Rapid Results Creators, specializing in the contracting space. Derek shares his transformative journey from starting on the tools to leading his own successful subcontracting framing company and eventually transitioning into a full-time coachin

Navigating Small Jobs to Land Big Contracts: A Strategic Guide for Remodelers

Jun 14 2024 9 mins  
Are you a remodeling contractor looking to land bigger, more profitable projects? In this episode, we share proven strategies for leveraging small jobs to win large remodeling contracts.Learn how to:Identify the right types of small jobs to pursueOverdeliver to create raving fans who refer you to their networksUpsell additional services to increase project scopeAsk for referrals an