Heather Corallo: Value based pricing and structuring engagements as a fractional
Apr 24 2024
44 mins
Today we were joined by Heather Corallo, founder of The Canoe Project, and an executive coach and people leader. She joined us to discuss product management, reasons why people fall into fractional work (and why the fail), selling expertise and value based pricing, consultant vs fractional, customer boundaries, and how to structure your engagements as a fractional. If you've wonder