Marketing Mindset Podcast

May 16 2024
Marketing Mindset Podcast artwork

Welcome to Marketing Mindset, where you'll gain exclusive access to the brightest minds in marketing. In each episode, we bring in the best and brightest in the industry to share actionable insights, strategies, and experiences with you; no fluff allowed! Our goal is simple: to leave you with actionable ideas and strategies you can implement in your business. If you don't walk away from each episode with a new marketing idea or strategy, we haven't done our job. Subscribe now and join the Marketing Mindset revolution!

Follow Colby on LinkedIn: https://www.linkedin.com/in/colby-flood/
Follow Colby on Twitter: https://twitter.com/Colby__Flood



RSS feed Share
Copy RSS


Subscribe on Podcast Addict


How to Use Customer Psychology with Sarah Levinger

May 16 2024 51 mins  
In this episode of the Marketing Mindset Podcast, Colby and Charlie discuss customer psychology, client management, and so much more with consumer behavior analyst Sarah Levinger!Sarah returns to the podcast to talk about aligning creative output with client expectations and the nuances of conveying complex ideas effectively to ensure client satisfaction. She shares her thoughts on

Building a Network of UGC Creators Pt. 1

May 09 2024 54 mins  
On this week’s episode of The Marketing Mindset Podcast, Colby and Charlie offer a comprehensive overview of how different types of creators fit into a brand's marketing strategy. They discuss the critical differences in expectations and outcomes and offer practical advice to identify the right creator type for specific campaign goals.They talk about their unique experience hirin

Innovating Sales Strategies with Nema Semnani

May 02 2024 50 mins  
In this episode, Colby and Charlie delve into the complexities of sales strategies with Nema Semnani, founder and president of Precision Sales Consulting. Nema has spent his career driving sales for Fortune 500 companies, and his firm is committed to enhancing revenue and profitability through comprehensive sales training, management coaching, and strategic process development.Thro

Driving Business Growth Through Strategic Endorsements

Apr 30 2024 45 mins  
In this episode of the Marketing Mindset podcast, Colby chats with Jacob and Victor Eriksson, co-founders of Boxbollen, an innovative startup that gamifies physical activity. Leveraging powerful celebrity endorsements from Tom Brady, Khloe Kardashian, and Bill Gates, they’ve racked up more than 200 million views on TikTok!During the interview, Jacob and Victor Eriksson share thei

Building High-Performance Creative Teams Pt. 2

Apr 25 2024 43 mins  
Trying to strategically grow your creative team? This episode is a must-listen! Finding the right people for each role is critical to agency success, especially when managing a small team. That’s why this week’s episode of The Marketing Mindset Podcast explores the most essential hiring tips for creative teams. Specifically, it asks the question: how do you find the right strat

Building High-Performance Creative Teams

Apr 18 2024 47 mins  
How is a high-performing creative team built? We're answering that question in this week's episode of The Marketing Mindset Podcast! In the first part of an exciting new series, Colby sits down with Brighter Click’s Creative Strategist, Charlie Sargeant.Together, they discuss the dynamics of team-building, finding the right talent for each role, how to ensure new employees are al

Embracing Creative Pragmatism with Tibi Founder Amy Smilovic

Apr 11 2024 36 mins  
Join us for another exciting episode of The Marketing Mindset Podcast as we delve into the fascinating world of fashion entrepreneurship with Tibi founder Amy Smilovic. With a relentless entrepreneurial spirit, Amy shares stories, tips, and marketing advice for aspiring founders and business owners. Throughout the episode, Amy gives insights into building a successful fashion brand

Achieving Thought Leadership through Organic Content with John Morris

Apr 04 2024 37 mins  
Prepare for an enlightening episode of The Marketing Mindset Podcast, as we’re joined by John Morris, Executive Director of Brand at Club Colors.John shares valuable insights into why brands should focus on articulating the "why" behind their brand, how to foster authentic experiences for your audience, and embracing the power of employee advocacy in shaping brand narratives.We d

The Art of Collaborative Branding: Insights from CMO Brad Farrell

Mar 21 2024 32 mins  
Tune into this knowledge-packed episode of The Marketing Mindset Podcast as we sit down with Brad Farrell, the Chief Marketing Officer at Beekman 1802. Brad’s team has become renowned for its innovative approach to marketing and branding, and now he’s sharing tips and tricks from his rich marketing and leadership background.During our conversation, Brad gives invaluable insight

Scaling to 9 Figures: Business Insights from True Classic's President Ben Yahalom

Mar 14 2024 38 mins  
Join us for a special episode of The Marketing Mindset Podcast as we sit down with Ben Yahalom, President of the iconic menswear brand True Classic. With over eight years of experience in performance marketing and business growth consulting, Ben has played a pivotal role in propelling True Classic to remarkable success, achieving 9 figures in just two years.Drawing on his experienc