Office Talk UK, Marketing for Architecture

Hugh McEwen and Catrina Stewart are the directors of Office S&M, a London-based practice known for their inventive and experimental approach to materials and colour.In this episode, Hugh, Catrina and Dave discussed:Their commitment to have a 50/50 split between private and public work, and how this declaration helps them differentiate themselves from other similarly sized pract

Mary Duggan is a London-based architect known for her well-conceived and thoughtfully-detailed architecture for forward-thinking clients in the cultural and housing sectors.In this episode, Mary and Dave discussed:How keeping the practice small allows her to focus on the work she wants to do, allows her to avoid some of the challenges and compromises required to sustain a larger pr

Matt Loader and Iain Monteith are the directors of Loader Monteith, a Glasgow-based practice known for their approach to meaningful, local and sustainable architecture.In this episode, Matt, Iain and Dave discussed:The challenges of managing clients, project scopes and costs in the early days of starting their practice, and how saying no to work that didn’t align with their visio

Jim Stephenson is an architectural photographer and film-maker, known for capturing the many ways people interact with architecture.In this episode, Jim and Dave discussed:Why photographing people enjoying buildings, rather than empty spaces, can better explain the story and concept of the project, but also serve as a visual testimonial to the success of the building.How architectu

Luke McLaren is a director of McLaren Excell, a London-based practice known for delivering beautifully conceived and finely crafted buildings.In this episode, Luke and Dave discussed:The importance of communicating projects in a simple, restrained way, rather than overcomplicating their images with too many distracting elements.How designing to a long-held set of values has led to

Nimi Attanayake and Tim O'Callaghan are the directors of nimtim architects, a London-based practice known for their approach to sustainable, unique and playful architecture.In this episode, Nimi, Tim and Dave discussed:How taking a year off from architecture to travel India led to their first project together and the start of their new practice.They reflect on the challenges in the

Alex Ely is the director of Mae Architects, a Stirling Prize-winning London-based practice known for their approach to sustainable, resilient, and socially conscious architecture and urbanism.In this episode, Alex and Dave discussed:The significance of winning the Stirling Prize in 2023 and how its impact on the practice has gone far beyond the architecture industry.Why having a cl

Fergus Feilden and Edmund Fowles are the directors of Feilden Fowles, a highly recognised London-based practice known for their sustainable and characterful public and cultural buildings. In this episode, Fergus, Edmund and I discussed:The importance of competitions to help develop their portfolio, studio culture, and connections with potential clients.How they were able to curate