Ultimate Guide to Partnering®

Apr 29 2024 26

Ultimate Guide to Partnering® Podcast artwork

Vince Menzione, a former Microsoft Executive and Channel Chief, brings his unique voice to this top-rated partnership and ecosystem podcast. Ultimate Guide to Partnering® is where technology leaders learn from the top technology business and partnership thought leaders to unlock the leadership lessons, best practices, and learnings to help you thrive and survive in the age of rapid digital transformation. Vince applies deep B2B and partnership experience driving multi-billion dollar businesses to achieve optimal results with technology giants like Microsoft, Google, AWS, and Salesforce. Each episode is packed with learnings to help grow the business and your career as a technology partnership leader in the decade of the ecosystem.

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219 – Why Partnerships Fail and How to Fix Them!

Janet Schijns joins Ultimate Guide to Partnering®. I'm excited to welcome my next guest to Ultimate Guide to Partnering. Janet Schijns is a go-to-market and profitable growth expert, board member, ecosystem growth expert, and megacosm guru. As CEO of JS Group, a transformative market consulting firm, Janet is a visionary of the channel ecosystem; she is in charge of develo

218 – Let Us Be Your Guide to Ultimate Partner Success!

Our First Ultimate Guide to Partnering® Solocast in Years! This is my first solocast in the new Boca Raton Studio. Come listen as I share a synopsis of the first four months of 2024. Throughout the episode, I will dive deep into working with the top hyperscalers like Microsoft, the importance of marketplaces and co-selling, rapid changes after the global pandemic, and how w

217 – Decoding AWS Marketplace Success: How Partners Achieved Billions Last Year.

Apr 15 2024 37 mins

Josh Greene Joins Ultimate Guide to Partnering® We are excited to launch our first AWS episode in years. Join us as we delve into marketplace development and partnership success at AWS with our special guest, Josh Greene. Josh is responsible for Marketplace Success at AWS and brings over 20 years of experience in startups, channel partners, and ISVs to this role. In this e

216 – From Startup to Success: Unlocking Cloud Marketplace Growth Strategies

Apr 08 2024 44 mins

Dexter Hardy Joins Ultimate Guide to Partnering® Dexter Hardy, President and Chief Technology Officer of Integral, a company that brings over two decades of IT expertise to helping companies massively shift to Microsoft Azure. Last year alone, Ntegral's over 300 Marketplace offerings drove over 100 million hours of Microsoft Azure consumption. In this Ultimate Guide to Partner

215 – Co-Sell Secrets Exposed: How Google Drives Growth with Partners

Chelsea Berlucchi Joins Ultimate Guide to Partnering® Effective co-selling, its where the rubber meets the road on the path to successful partnering. In this episode of Ultimate Guide to Partnering, we delve into the intricate world of co-selling strategies alongside Chelsea Berlucchi, Head of Google Subregional Co-Sell, North America, a trailblazing leader spearheading revenu

214 – Unleashing $Billions in Growth: Chief Partner Officer Secrets with Greg Sarafin

Greg Sarafin Joins Ultimate Guide to Partnering® In this episode, Greg Sarafin, Global Managing Partner—Alliance Ecosystem at EY, joins us to explore the pivotal role of the Chief Partner Officers, his career progression, and the dynamics of successful partnership and organizational leadership. Discover how Greg oversees EY's Alliance Partner Ecosystem, driving substantia

213 – What Do You Need to Know about Modern Partnership Sales Success?

Brandon Lee Joins Ultimate Guide to Partnering® Welcome to an exciting new episode of the Ultimate Guide to Partnering. Today, we dive deep into a topic we have not covered, Modern Selling and the Buyer's Journey, with special guest Brandon Lee, the Founder of Fist Bump and the Co-Host of Mastering Modern Marketing. In this engaging discussion, Brandon shares his experienc

212 – Beyond the Hype: The True Power of Microsoft’s Marketplace for Partners

Mar 11 2024 31 mins

Yvonne Muench Joins Ultimate Guide to Partnering® Join Vince Menzione as he sits down with Yvonne Muench, a seasoned leader in business strategy, product management, and partner programs. Together, Vince and Yvonne delve into the transformative power of marketplaces, emphasizing the growing importance of AI adoption within the Microsoft ecosystem. Gain insights into the reward

211 – Why Does Every CEO Need to Be a Partnership Ecosystem Leader?

Mar 04 2024 30 mins

Six Timer - Jay McBain Joins Ultimate Guide to Partnering® We are thrilled to welcome special guest Jay McBain, industry analyst, as he joins our host Vince Menzione for an enlightening discussion. Together, they navigate the ever-evolving landscape of the technology industry, covering diverse topics such as changing market dynamics, the transformative influence of generative

210 – How Does the Union of Two Remarkable Tech Titans Redefine the Category?

Dee Burger & Tony Safoian Join Ultimate Guide to Partnering® In this episode, I'm joined by two remarkable leaders and friends. Dee Burger is the President of Insight North America, and Tony Safoian is the CEO of SADA Systems, a Google Partner of the Year for many years. Both Dee and Tony have been guests before on Ultimate Guide to Partnering. Tony was one of our fir