The Interior Design Business CEO

May 14 2024

The Interior Design Business CEO Podcast artwork

The Interior Design Business CEO podcast helps designers stop feeling stressed, anxious, and overwhelmed and empowers them with the tools and strategies they need to start feeling calm, confident, and in control of their business. Join Master Certified Life and Business Coach, and award-winning Interior Designer, Desi Creswell, as she pairs mindset with effective tips, tools, and processes to help you stop feeling pulled in a million different directions, and start building a profitable, fulfilling business that enriches and supports your life as a whole. This show is for you if you find yourself asking questions like: How do I build a profitable interior design business? How do I work fewer hours and make more money in my interior design business? How to improve work-life balance as an interior designer? For more support with creating a life and business you love, visit www.desicreswell.com to learn more about my intimate group coaching program, Out of Overwhelm.

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82. Pep Talk: Control Enthusiasts

May 14 2024 12 mins

A love of control is a tendency that is especially prevalent in the interior design industry. But the truth is, we can't control everything. So it's time for a pep talk about what you can and can't control in your interior design business, and every other area of your life. I share why it's important to have a clear idea of what you can actually control in your interior design bu

81. Quantity Creates Quality

May 07 2024 13 mins

If you’re prone to overthinking, over-planning, over-perfecting, or over-tweaking aspects of your interior design business, this is a must-listen episode. You might be under the illusion that you’re ensuring the highest quality outcome by delaying taking action, but this is far from the truth. That’s why, this week, I’m flipping this common saying on its head and showing yo

80. Create Your Summer Slow Down

Apr 30 2024 26 mins

Just like the seasons change around us, we experience different seasons of our lives and businesses. Those periods of change must be acknowledged because they will come whether you address them or not. So why not be super intentional about how you want to spend your summer and create a plan for true rest, no matter what that might look like for your unique business? Listen in thi

79. The Evolution of a Designer CEO with Client Heather Peterson

Apr 23 2024 54 mins

Heather Peterson runs a small boutique interior design firm based in Minneapolis, working with clients across the country. As a self-trained designer, she entered this field when she moved to Minneapolis from New York, decorating her own home and blogging her journey. Whether you’re in the early stages of your business or have been in the industry for decades, you’re going to g

78. Competing Desires

Apr 16 2024 21 mins

This week’s topic of competing desires is one that applies to you, regardless of the stage of business you’re in. Each year and each season of life will look different, and the goals you have for yourself and your business will continue to evolve. If you’re committed to achieving your goals, you must release the resistance of two desires being at odds with each other, and I�

77. PR for Interior Designers: The What, Why, and How with Molly Schoneveld

Apr 09 2024 55 mins

Molly Schoneveld is a brand strategist, publicist, and the founder of The Storied Group: a luxury PR firm that specializes in representing designers and creative entrepreneurs. She’s here to shed light on what PR can look like for interior designers, and how to include it as part of the long game of your business. Molly and I cover everything from what type of PR is best for yo

76. Best Case Scenarios

Apr 02 2024 23 mins

Do you often find yourself spiraling in worst-case scenarios? The truth is we are wired to consider all the possible worst-case scenarios. This is how our brains attempt to keep us safe. However, you have a choice in how you respond to your thinking when it’s presented. So if considering worst-case scenarios not only feels terrible but can actually hinder your growth, why not ass

75. Quarterly Review: 4 Questions for Maximum Impact

Mar 26 2024 18 mins

Every quarter is an opportunity to make new decisions based on what you’ve learned during the last quarter, and being strategic about your planning process is the secret to up-leveling your business. However, the reality is that most interior design business CEOs overlook an essential part of achieving bigger goals: regularly checking in by conducting a quarterly review. Whethe

74. ROE (Return on Energy) is the New ROI (Return on Investment)

Mar 19 2024 17 mins

The acronym ROI (Return on Investment) is typically used in the business world, and the process of examining whether or not your investments are providing the return you hoped for is a wise business practice. We all want to aim to make investments that will compound in future returns, but I believe this concept extends beyond the financial realm. It’s about getting a return on yo

73. The Magic of a 90-Day Plan

Mar 12 2024 23 mins

If you don’t currently have a supportive plan that’s going to move you in the direction of your goals over the next quarter, there has never been a better time to start using the framework I’m offering you today. A 90-day plan is what I use to plan in my business and my recommendation to all my clients, and in this episode, I’m showing you how 90 days could change everythin