This Is Propaganda

Jan 03 2024 7
This Is Propaganda Podcast artwork

In this Webby Award-winning narrative podcast, co-hosts Josh & Malcolm from BRINK media group challenge the marketing profession’s delusions about the origins, techniques and cultural impact of the work we do. The first season investigates how propaganda became the foundation of all consumer marketing, its omnipresence and evolution across generations of media, and the consequences we face today.

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Season 1 Trailer

Oct 18 2023
In Season 1 of This Is Propaganda, co-hosts Josh & Malcolm from the creative agency BRINK will deconstruct the collective delusion about what we do as marketers so that we, as an industry, can be more thoughtful about how we do it. We’ll explore propaganda’s historical significance, omnipresence across generations of media, and profound influence on our culture. Learn more at e

S1E1: After the War, I Could Really Use a Cigarette

Oct 23 2023 25 mins  
Following the Great War, Edward Bernays and his contemporaries used the power of propaganda to forever change marketing, and all of Western culture. BRINK is a creative collective dedicated to helping activist brands change minds. Learn more about Josh, Malcolm, and the podcast at thisispropaganda.show. Website: thisispropaganda.show Email: [email protected] Instagram: instagram

S1E2: The Revolution Will Not Be Televised, It Will Be Sold

Oct 23 2023 15 mins  
Previous propaganda techniques struggled to work with the boomer generation in a period of social unrest – until Madison Avenue had a breakthrough. If you’ve enjoyed this podcast so far, be sure to leave us a review. If you hated it, share it with your enemies, they sound like smart people. Website: thisispropaganda.show Email: [email protected] Instagram: instagram.com/this

S1E3: The Sound of One Hand Clapping

Nov 08 2023 22 mins  
Propaganda helps usher in a new form of tribalism and the modern culture war. Connect, get merch, and go deeper down the rabbit hole at thisispropaganda.show. Website: thisispropaganda.show Email: [email protected] Instagram: instagram.com/thisispropagandashow YouTube: youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: reddit.com/r/thisispropaganda Cohosts:

S1E4: You Have My Permission to Believe What I Say

Dec 18 2023 20 mins  
Our discomfort with propaganda puts us on a quest for authenticity, but do we even know what that means anymore? Wanna be a guest on our podcast? Hit up Josh and Malcolm at [email protected] Website: thisispropaganda.show Email: [email protected] Instagram: instagram.com/thisispropagandashow YouTube: youtube.com/@thisispropagandashow Slack: bit.ly/propaganda-slack Reddit: red

S1E5: Everything Is Propaganda, Even You

Jan 03 2024 19 mins  
Social media creates an environment where propaganda becomes our default mode of expression because everyone is a brand. BRINK is a creative agency dedicated to reshaping the advertising industry through expanding awareness of our impact on the collective conscience and adopting a more humanist approach. Learn more about our work at brink.com Website: thisispropaganda.show Email: p