Podcasting in Professional Services

Use a podcast to let your charisma and personality shine through. That's how BJ Kraemer approached it when he launched the Inspiring People & Places podcast in 2021. On the show, he interviews national leaders in the AEC industry to educate and inspire industry professionals to disrupt the status quo, improve their project teams and steward public & private investments more

Investing in a podcast can be a gradual, long-term investment.Brannon Poe started podcasting in 2013, where he would record conversations on his phone. Today, Accountant's Flight Plan publishes two episodes each month and has a backlog of guests waiting to have a conversation with Brannon.In this conversation, we explore:An overview of Poe Group Advisors and how they help accountan

Improve the structure and variety of your episodes.This episode is meant to be a guide for podcasters who want to learn more about how to structure episodes, use different episode types, formats, and improve their outlines. I share my own experience as well as perspective from other business podcasters. In this episode, we cover:Solo host episode typesCo-host episode typesTopic ide

Very few professional services podcasts make it to 400 episodes. The Consulting Success® podcast will hit that milestone in 2024. I had the pleasure of sitting down with Michael Zipursky, host of the show, to hear his experience launching and running the podcast. In this conversation, Michael shares:- Originally released 60-70 episodes but found it was a lot of work- Years later,

Are you committed to running a podcast? Do you have a co-host to share in the journey?On today’s show, Jeremy Clopton and Heath Alloway of the Upstream Leader podcast share stories and experience from running their show. In this conversation with host John Tyreman, you'll hear:The importance of committing to the podcast in the early daysBenefits of having a co-hostThe one questio

Improve your podcast editing workflows.My own podcast editing workflow has evolved over the past six months, influenced by many of my guests on this show. On this episode, I've curated clips from successful business podcasters who give you a glimpse behind the scenes of their shows:Rion Willard, co-host of The Business of ArchitectureFlorian Heinrichs, co-host of unbillable hoursAn

This podcast features a mentor-mentee relationship — a premise that could be applied to other industries. For Josh Ho, the "Searching for SaaS" podcast was a way to build in public and showcase his mentorship of a young entrepreneur, Nate Bosscher. The show features perspectives on the stages of building a software as a service (SaaS) business. Josh is in the company building pha

This show is an example of a minimum-viable podcast.On this episode, Florian Heinrichs joins the show to share his experience co-hosting the unbillable hours podcast, a twice-monthly show that started as a venting session between Florian and Ash Mohd. At the time, both were colleagues at Accenture. In this conversation, we discuss:Florian has since founded his own firm, client frie

This podcast acts as a filter for Ross to see what topics to double-down on and invest more into.On this episode, Ross Simmonds, Founder & CEO of Foundation Marketing, and Host of ‘Create Like the Greats’ podcast joins the show. In this conversation, Ross and I discuss:The philosophy behind Ross' mantra "Create once. Distributing forever."Turning podcasts into visual conten

Kyle Adams, account manager at ConvertKit, shares insights from publishing his weekly Creator Glue newsletter and Dad Made podcast.Kyle explains that newsletters and podcasts complement each other perfectly. Email newsletters provide a direct way to reach your audience and notify them about new podcast episodes. He emphasizes the importance of treating your newsletter like a produc