The Alpaca in the room

May 15 2024 1
The Alpaca in the room Podcast artwork

Come join Janina Bak and Mick Griffin as they discuss the alpaca in the room. The business and marketing podcast with a strong dose of humor. In each episode Mick and Janina talk about what everyone is thinking, but nobody is saying. Like elderly alpacas, Janina and Mick have lost all ability to control what what they say, so join them as they talk before they think on the alpaca in the room, before they get cancelled.

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Ep 7 - Professional Development vs Personal Health!

May 15 2024 90 mins  
Does personal health take a back seat when your career accelerates upward? How many times have you pushed 'through' an illness, just because you felt one more thing needed to be done? In an episode that could be sponsored by Red Bull and Seven Days, Mick and Janina share their personal stories with developing their careers, and struggling to balance their personal health.

Ep 6 - Casual vs formal relationships in business.

May 07 2024 85 mins  
As AI summarized today’s episode: “today’s gonna be a little bit wild”. Janina and Mick talk about all the awkwardness in business relationships. When greeting your business partner should you go for a hand shake, high five or a hug? Is it OK to be late to the meetings and how to handle it, if it happens? We also talk about judging one’s professionalism based on his or h

Ep 5 - Who would you be if you were not a marketer?

Apr 30 2024 83 mins  
Who would you be if you were not a marketer? In Episode 5 this is the question Mick and Janina discuss. While their answers are both funny and unexpected (super unexpected), it also opens the door as to why they discuss it and why it's such a common question therapists ask. Working in marketing has changed. What was the fun, creative job of the past, has now developed into a

Ep 4 - Why and how to build a personal brand?

Apr 23 2024 89 mins  
In this episode Janina and Mick talk about building a personal brand (that’s not strange) and about going to the gym (that’s soooo strange). As the gym stuff can’t really be explained and is a mystery to both of us, let’s address some alpacas in the room in terms of branding: does everyone need a personal brand nowadays? Is it possible to build it offline or do you need an

Ep 3 - Event Season! How to get the most from conferences?

Apr 16 2024 82 mins  
In episode #3 Mick and Janina are talking about events! How to choose which you want to go to, and just how to plan, if you are an attendee, sponsor, or keynote speaker. Can events have an ROI? Should events deliver leads or learning, or is attending events now an employee benefit with zero expectations? How much does the agenda matter? Should you prioritise the speaker or the p

Ep 2 - What is wrong with you, marketing?!

Apr 09 2024 72 mins  
In today's episode Mick and Janina talk about her recent trip to New York and why she didn't like it. Then they move right on to why is marketing broken and how to fix it. Can we make marketing fun again? Why is it OK that sometimes your campaign fails? How to boost innovation in your marketing team? This episode will bring you some answers and hopefully help relight the

Ep 1 - Everything that is wrong with Linkedin

Apr 02 2024 75 mins  
This is the historic first episode of the Alpaca in the room podcast, where we talk about what everybody thinks and nobody says about business, and other topics sometimes. As it’s the Performance Review Season, this is the episode in which we offer feedback to… our favorite professional social media platform. What’s wrong with Linkedin and how to fix it? Do people on Linkedin