Welcome to The Rural Business Podcast! My name is Aly Robins, and I’m a business and marketing coach for agriculture and rural-based businesses. Each week we’ll discuss insights and tools to start up, scale and develop your rural business. Whether you’re involved directly in agriculture, have a local brick and mortar, or run a rural-focused business from a home office - this podcast is for you. I’ll be your guide as we go through the process of developing your brand and market. As we unpack the many aspects of running a business in a rural setting, you’ll grow more confident as a business owner helping you gain the visibility and profitability you deserve. Coming from a ranching background, I understand the struggles of owning a business in a rural area as I operate mine from a tiny town with a population of 200. To grow and scale, I needed to learn how to change my mindset and put in the work. Now I’m here to help you do the same by sharing the same techniques, tools and thought processes I’ve used myself. If you want me to talk about a specific topic, go ahead and let me know at www.alyrobins.com/podcast-request. I can’t wait to hear from you!