Alumless

Feb 28 2025 70 ep. 60 mins 1

Alumless Podcast artwork

Alum-Less is a bi-weekly talk show produced by Chris Marshall Advancement Consulting. In each episode, host and Vice President Ryan Catherwood and CMAC Founder and CEO Chris Marshall discuss the latest issues facing alumni and donor engagement professionals working in higher education. Listeners of Alum-Less will hear topics discussed such as strategic planning, engagement metrics, volunteer management, marketing and communications, donor experience design, and the latest and greatest advancement technology. The Alum-Less podcast is an extended version of the LinkedIn Live broadcast CMAC features every other Friday. We’ll produce a bonus segment with the special surprise guest and share that conversation plus the original show in its entirety on the podcast version. Chris and Ryan explore the topics facing advancement leaders more in-depth in the podcast version of Alum-Less. Each episode of Alum-Less airs on LinkedIn Live every other Friday.

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Managing up, down, all-around with Sarah Kathryn Ricci

Feb 28 2025 62 mins

In our next episode of Alumless, we welcome Sarah Kathryn Ricci, Assistant Vice President for Alumni Engagement and Annual Giving at Baylor University, for a conversation on management and leadership in university advancement. In this episode, "Managing Up, Down, All-Around," we explore the challenges of leading teams, collaborating across departments, and engaging alumni volunteer

Engagement that pays dividends with Paul Clifford

Feb 14 2025 61 mins

In this episode of Alumless, Ryan Catherwood and Chris Marshall explore how alumni associations can generate new revenue streams while continuing to build strong engagement. With traditional revenue sources like affinity partnerships and membership dues fading, alumni professionals are being challenged to innovate and adapt in ways that align with their mission.Joining the conversa

BONUS! Alumless World - Advocacy on behalf of advancement

Feb 07 2025 68 mins

Subscribe to Alumless World on Apple Podcasts or Spotify. In this episode of Alumless World, hosts Ryan Catherwood and Nicole Kempton explore the evolving landscape of alumni engagement and advancement with Mandy McFarland, Executive Officer at Educate Plus. Mandy shares how Educate Plus is expanding its membership across Australasia, providing vital resources for institutions look

Volunteerism within engagement with Cindy Fredrick

Jan 31 2025 68 mins

On this episode of Alumless, Cindy Fredrick, Senior Associate Vice President for Advancement at the University of Virginia, joins us to discuss the crucial role that volunteers play in engagement and philanthropy. With over 5,000 volunteers involved in UVA Advancement’s efforts, Cindy brings her expertise in scaling volunteer programs, stewarding alumni, and maximizing their impa

BONUS! Introducing Alumless World with Ryan & Nicole

Jan 24 2025 61 mins

We’re excited to announce that our newest CMAC Podcast, Alumless World, is now live! Hosted by Ryan Catherwood and Nicole Kempton, Alumless World explores alumni engagement strategies from an international perspective, highlighting best practices, challenges, and innovations worldwide. In this first episode, we welcome Dr. Maria Gallo, Founder of KITE-Keep in Touch Educ

Email as an engagement metric with Ashley Budd

Jan 17 2025 66 mins

Join us as we explore email as a critical metric for alumni engagement. Chris and Ryan welcome special guest Ashley Budd, Senior Director for Advancement Marketing at Cornell University and co-author of Mailed It!: A Guide to Crafting Emails that Build Relationships and Get Results. We discuss with Ashley why email remains essential and the metrics that truly matter, and also chat

A Christmas Carol (Alumni engagement style)

Dec 22 2024 66 mins

We’re wrapping up the year on Alumless with a special holiday episode inspired by A Christmas Carol! This festive edition explores the Ghosts of Christmas Past, Present, and Future—alumni engagement style. Joining us are six special guests to help us reflect on our field, where we’ve come from, and where we’re headed in 2025 and beyond.On this episode, we’re reflecting on

Making AE an institutional priority with Amy Layman

Dec 06 2024 59 mins

Hey, Alumless community! Join Chris and Ryan this week for our latest edition. We will explore how institutions can prioritize alumni engagement over the long term and what it takes to bring a campus together around the endeavor. Our special guest on this episode is Amy Layman, Associate Vice President for External Engagement at Franklin & Marshall College. On the show, Amy wil

Campaign wrap up with Lauren VIllanueva

Nov 22 2024 66 mins

In this episode of Alumless, Chris and Ryan chat with Lauren Villanueva, Vice President for Alumni Engagement and Annual Giving at Syracuse University, to explore the transformative work behind Forever Orange: The Campaign for Syracuse University. Lauren shares insights into the ambitious engagement goals set for the campaign and the strategies her team used to bring them to life.

Social sector strategies with Shane Dunn

Nov 08 2024 50 mins

Join us for a thought-provoking episode featuring our newest colleague, Shane Dunn, Vice President and Senior Consultant at CMAC and founder of Shane Dunn Social Sector Strategies. We dive deep into the evolving world of alumni and philanthropic engagement across various nonprofit sectors. We explore why “alumni-ness” is becoming a crucial focus for organizations beyond higher