C-Suite Sidekick

Oct 07 2024
C-Suite Sidekick Podcast artwork

At C Suite Sidekick, you're the Superhero CEO slaying your business challenges. We feature business advisors, your sidekicks, that help you win the day  They share the tips and actionable insights you can use to scale your business and conquer challenges. From growth hacks to leadership insights, this podcast equips entrepreneurs and business leaders with actionable tools to lead smarter and grow faster. Learn from those who have been in the trenches and are winning in today’s competitive world. 

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The Smart Move: Why ‘No’ is Key to Your Business Success

Oct 07 2024 15 mins  
In this episode of C-Suite Sidekick, host Summer Poletti dives into the challenging, yet vital skill of learning when to say "no" as a small business owner. With personal anecdotes and real-world examples, she explains why saying no to the wrong client or project can actually protect your business in the long run. From avoiding rushed timelines and scope creep to setting pricing bo

6 Strategies That Will Drive Profitable Growth Without Increasing Headcount

Oct 02 2024 9 mins  
In this episode of C-Suite Sidekick, host Summer Poletti dives into actionable strategies for scaling your business without the need to hire more salespeople. Learn how to align department leaders, implement a strong demand generation strategy, leverage strategic partnerships, and harness the power of customer success. Summer also shares insights on how data-driven decisions and AI

Protect Your Clients From Poaching: How to Build Loyalty AND Drive Growth

Sep 30 2024 10 mins  
"Protecting Your Clients: How to Build Loyalty and Drive Growth"In this episode of C-Suite Sidekick, host Summer Poletti discusses one of the most overlooked aspects of business growth: protecting the clients you already have. With competitors eager to lure your clients away, especially in fourth quarter, it's crucial to strengthen relationships and be seen as a trusted partner, no

Grow Your Revenue Without Hiring More Salespeople, Leverage the Power of AI

Sep 23 2024 15 mins  
In this episode of C-Suite Sidekick, host Summer Poletti dives into how AI can help small and midsize businesses grow their revenue without expanding their sales teams. Sharing real-world experiences and insights, Summer explains how AI can make your current team more efficient, allowing them to focus on building relationships and closing deals rather than getting bogged down in re

AI For Non-Techie Beginners: Why You Need to Learn and Easy Ways to Start

Sep 21 2024 13 mins  
In this special bonus episode of C-Suite Sidekick, host Summer Poletti steps away from her usual revenue growth topics to offer a beginner-friendly guide to AI. Designed for non-techies and those who may feel hesitant about AI, this episode is packed with simple, practical tips to help you get started with tools like ChatGPT. Whether you’re a knowledge worker, in the C-Suite, or

5 AI-Powered Strategies to Close Your Deals and Fill Your Pipeline for Q1 2025

Sep 15 2024 10 mins  
Welcome to our 10th episode of C-Suite Sidekick hosted by Summer Poletti! In today’s milestone episode, we'll delve into "5 AI-Powered Strategies to Close Your Deals and Fill Your Pipeline for Q1 2025." Whether you're in financial services or SaaS, we've got actionable tactics to help you drive growth and close those elusive deals, especially as the crucial fourth quarter approac

Why Your Deals Are Stalled - And How to Fix Them

Sep 11 2024 10 mins  
Welcome back to C-Suite Sidekick hosted by Summer Poletti. Today we're diving into a topic that hits close to home for many B2B sales professionals, especially in financial services and SaaS - why deals get stalled and, more crucially, how to fix them. Whether you’re anxious about hitting your quota or frustrated with deals that endlessly linger in your pipeline, this episode is

How to Hit Your 2024 Revenue Goals and Set Yourself Up for 2025 Success: Expert Pipeline Strategies

Sep 11 2024 9 mins  
Welcome back to C-Suite Sidekick, your go-to mini pod for executive insights and actionable strategies. I'm your host, Summer Poletti, and today, we're diving into a vital year-end practice that could make or break your 2024 revenue goals. Whether you're in financial services or SaaS, the fourth quarter is crunch time for reviewing and optimizing your sales pipeline. With limited w

7 Strategies For Your Most Successful Conference Season Yet

Sep 03 2024 34 mins  
Welcome back to another insightful episode of "C-Suite Sidekick!" I'm your host, Summer, and today we have a special guest, Amy from "Do What Works," who is here to share her expert strategies for nailing your next trade show. Amy, a seasoned content marketing specialist and client success manager serving the manufacturing industry, dives into seven actionable tips to ensure your c

How to Find a Good B2B Salesperson: Steal 6 Tips From Me!

Aug 19 2024 11 mins  
Welcome back to C-Suite Sidekick, where we provide you with the actionable insights you need to succeed in the executive world. I'm your host, Summer Poletti, and today we’re tackling a question many CEOs find perplexing: How do you find a good B2B salesperson? It's an undertaking filled with potential pitfalls, from dealing with good actors who disguise their weaknesses to wrest