Consulting Mastery

Mar 03 2025 105 ep. 20 mins 4

Consulting Mastery Podcast artwork

Welcome to Consulting Mastery, where we help B2B consultants master the business of consulting. Join us as we explore the art of delivering outstanding client value, earning a higher income, and thriving in today's marketplace.

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Cracking the cold market

Mar 03 2025 20 mins

Are you struggling to convert cold prospects into paying clients? I used to believe that a few LinkedIn posts would have deals raining down on me—but I was dead wrong. The harsh reality is that busy executives don't talk to strangers on the internet, period. What most consultants miss is that you can't take someone from ice-cold to red-hot with a single outreach message.

Content that actually works

Feb 24 2025 20 mins

Struggling to create content for your consulting business? I get it - staring at a blank page, wondering what to say, feeling pressure to become the next viral sensation. It's paralyzing, especially when you're already swamped with client work. And let's be honest: without consistent content, you risk becoming invisible in today's market, watching potential clients

Who wins when the deal closes?

Feb 17 2025 14 mins

Are you tired of celebrating sales wins that feel hollow? I used to think landing consulting deals was about the money and personal victory - until I realized I was missing something profound. Every time we close a deal, it's not just about our revenue; it's about the transformative journey our clients are about to embark on. Their success ripples out to affect their famili

The myth of perfection

Feb 10 2025 24 mins

Are you a perfectionist who's paralyzed by the need to make everything "world-class" before launching? I've seen countless consultants sabotage their success by waiting for perfection. Here's the truth: your obsession with flawless systems and polished processes is actually holding you back from real progress. But there's hope. In this episode, I reveal wh

Consultant's journey with Jim Taylor

Feb 03 2025 39 mins

Ever wondered how a single consulting client could transform into a thriving multi-faceted business empire? Jim Taylor started with just one accidental restaurant client during the pandemic, and within 3 years built a specialized labor cost management consultancy, a massive content platform, lucrative strategic partnerships and even opened his own restaurant as a testing ground. In

The power of the waitlist

Jan 27 2025 17 mins

Ever wonder why that packed restaurant feels more appealing than the empty one next door? We'll tell you why - and more importantly, how this same psychology can transform your consulting business. Right now, you're probably trapped in the feast-or-famine cycle, scrambling between client work and prospecting. But imagine having a waitlist of eager clients willing to pay pre

Why your marketing tactics are failing

Jan 20 2025 18 mins

We see it all the time - ambitious consultants diving straight into tactics, burning precious time and money on websites, LinkedIn profiles, and content creation... only to realize they built everything on shaky ground. In this episode, we reveal why rushing into action is killing your marketing efforts, even when your instincts tell you to "just get started." Through real stories

How to find your focus

Jan 13 2025 27 mins

In this episode, we break down the surprising reason why consultants keep falling short of their goals. Using principles from manufacturing and real-world consulting examples, we reveal why working harder isn't the answer and show you exactly where to focus instead. We'll challenge your assumptions about what's really holding your business back and give you a practical framework fo

2025 goalsetting guide

Jan 06 2025 31 mins

REPLAY - How to do customer research

Dec 30 2024 39 mins

If you're not doing this right, your marketing will fail.