Creator Upload

Jan 31 2025 235 ep. 32 mins 72
Creator Upload Podcast artwork

Everything You Need To Know About The Creator Economy Hosted by Lauren Schnipper and Josh Cohen

  News  Business  Technology
RSS feed Share
Copy RSS


Subscribe on Podcast Addict


Meta's Creator War Chest, NFL Access for Legends, and Trump Creator Credentials

Jan 31 2025 28 mins  
Josh and Lauren are back in the studio! Major news for today: Meta is balling out on creators (again), the NFL is giving more content access to its legends, and Trump-favoring creators will now have a path to gain White House credentials.

TikTok Gets a Lifeline, feat. Kaya Yurieff

Jan 24 2025 39 mins  
This week, Josh is joined by special cohost Kaya Yurieff. Kaya is Team Leader for the Creator Economy beat at The Information, and originally scooped the news that TikTok would be shutting down ahead of its supposed ban. Now that the ban has been delayed for 75 days, Kaya joins the show to talk about what happens now.

The Final Hours of TikTok?

Jan 17 2025 31 mins  
We welcome Lauren back to the studio for the closing days of social media's most impactful app of the last 10 years. TikTok is set to shut down on Sunday January 19, and we're here to discuss it. Plus: the tech elite are cozying to Trump's ways, and Ms. Rachel's empire grows.

Meta Rolls Back Fact Checking and David Dobrik Returns, feat. Adam Conner

Jan 10 2025 33 mins  
Today Josh is joined by temporary co-host Adam Conner (long-time producer of Creator Upload). We kick off 2025 with a few major headlines about ad networks rising to compete with YouTube and big fact check changes at Meta...oh, and by the way, a huge YouTube star has returned. New year, same us!

Socials Go Supreme, Creators Consent, and our 2025 Creator Economy Predictions

Dec 20 2024 34 mins  
In our 2024 finale episode, Josh and Lauren give us some long shots on what's likely to arise in the creator economy for 2025. Also, we chat about TikTok's case getting picked up by the Supreme Court, monetization on Twitch vs YouTube, and creators now having the ability to consent to AI usage of their content. Happy birthday to our co-hosts!!

TikTok Ban Upheld, but the Reel Trial is on Instagram

Dec 13 2024 26 mins  
Josh and Lauren chat about the TikTok ban which is now likely headed to the Supreme Court, Instagram's new "Trial Reel" feature (dark posts, anyone?), and Alex Cooper's newly-launched Unwell Hydration. Drink up!

Welcome to the "Monetize Everything" Era of Content

Dec 06 2024 22 mins  
Josh and Lauren are back to regale us with tales of Thanksgiving and Black Friday (including one creator who made serious bank!) before diving into the headlines du jour. Up first: judging from TikTok Shop and a new beta on Facebook... are we about to enter the "monetize everything" era of content? Then, Cameo cozying up to creators and the Beast Games PR push begins.

Generative AI Gains New Footing in the Creator Economy

Nov 22 2024 30 mins  
Josh and Lauren are back to banter over the creator headlines that matter this week. On tap: generative AI seems to be growing up. Between new launches in Hollywood and the platform landscape, we’re curious about the long term implications of this specific tech on the lives of creatives. That plus a refresh for Instagram, all coming up.

Meet the New CEO of Dude Perfect! Andrew Yaffe Joins

Nov 15 2024 34 mins  
Today we welcome a special guest: Andrew Yaffe, the new CEO of Dude Perfect. We discuss his decision to leave the NBA to take a shot on the creator economy, upcoming Dude Perfect content, and the flywheel which creates the Dude Perfect brand ecosystem. Pound It! Noggin!

How Trump Being Elected President Impacts the Creator Economy, feat. Kaya Yurieff and Sam Gutelle

Nov 08 2024 31 mins  
Well, the 2024 U.S. Presidential election has seen a sweeping Trump win for a second term. On today's episode, we explore what that means for the creator economy over the next few years. We discuss TikTok, the impact of new media, and more. Joining us as special guests are Kaya Yurieff, Team Leader, Creator Economy for The Information, as well as Sam Gutelle, Sr. Editor at Tubefilt