Formula Access

In this episode, we delve into the world of motorsports business with Lee Zohlman, the Chief Commercial Officer at Juncos Hollinger Racing. Lee shares his expertise on securing sponsorships, forging strategic partnerships, and driving revenue growth in a competitive industry. Learn how B2B and consumer relationships play a crucial role in the success of a racing team, and get insid

In this episode, we sit down with Peter Moxon, the driving force behind the exhilarating events of Formula E. Discover the intricacies of organizing world-class electric racing events and learn about the challenges and triumphs that come with managing the fan experience. Peter shares his journey, insights into event management, and what it takes to create unforgettable moments for

Dive into the dynamic world of motorsports partnerships and strategic alliances in this compelling episode featuring Alex Moeller, Senior Director of Strategic Partnerships at Andretti Global. With a background steeped in the high-speed realms of IndyCar and Formula E, Alex takes us on a journey through the intricate web of sponsorships, partnerships, and B2B hospitality value driv

Join us in the fast-paced world of Red Bull Racing as we sit down with Katie Molyneux, the driving force behind internal digital communications excellence. In this episode, Katie takes us behind the scenes, sharing insights into her role as the Digital Communications Programme Manager. Discover the strategies and innovations fueling Red Bull Racing's digital success, and learn

Dive into the world of speed and precision as we sit down with the multifaceted Marc Gené, brand ambassador for Scuderia Ferrari and F1 test driver. Join us for an exclusive conversation with this racing maestro, as he shares insights into the thrilling dynamics of Ferrari, fueled by the cutting-edge technology of Shell Motorsports Fuels. Discover the intricate balance between rac

Join Giacomo Campione in this adrenaline-fueled episode as we dive into the heart of endurance racing, exploring the legendary 24 Hours of Le Mans and the intense 24 Hours of Daytona. Get an exclusive behind-the-scenes look at the cutting-edge technology and high-speed action that defines these iconic races. Plus, we'll shift gears to the exciting world of Cadillac LMDH (Le Man

Join us for an inspiring and informative conversation with Alice Ashpitel, the Head of Sustainability for the Mercedes AMG Petronas Formula One Team. In this engaging episode, we go behind the scenes of one of the most iconic and successful Formula 1 teams to explore their commitment to sustainability and environmental responsibility. Discover how Alice Ashpitel and her team are d

In this captivating episode, join us as we delve deep into the world of motorsport passion, culture, and business with none other than Daniele Guarnaccia, the Program Manager behind Dallara's Stradale and EXP cars. With a rich background in Formula 3 and Indycar engineering, Daniele brings a wealth of experience and insight to the table. Discover the fascinating journey of thes

Exploring the Heart of Motorsports: Join us in this episode as we dive deep into the world of high-performance racing with Valeria Loreti. Discover the science behind the speed as we unravel the secrets of cutting-edge racing fuel and advanced lubricants that drive Formula 1 and Formula E vehicles to victory. From the iconic red of Ferrari's F1 machines to the electric hum of F

In this thrilling episode, we sit down with Stefano Battiston, the brilliant Head of Marketing & Communications at Sauber Motorsports, as he shares invaluable insights into the dynamic world of Formula 1. Join us as we explore Sauber's exceptional fan engagement strategies within the high-speed realm of motorsports, fueled by their partnership with renowned brands Alfa Rome