Free: The Future of a Radical Price Podcast

Jul 29 2009 172
Free: The Future of a Radical Price Podcast artwork

Chris Anderson, The New York Times best-selling author of "The Long Tail", heralds the future of business in "Free". In this podcast, you can download all sixteen chapters of the unabridged audiobook narrated by Chris himself. Each episode is a separate chapter of the book and all are available instantly -- and free of charge!

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Free: Prologue

Jul 29 2009 8 mins  
The past and future of a radical price.

Free: Chapter 1

Jul 29 2009 13 mins  
Gillette and the makers of Jell-O realized that giving away one thing can create demand for another; a realization which gave birth to a powerful twentieth century marketing tool.

Free: Chapter 2

Jul 29 2009 21 mins  
What is FREE? A breakdown of the four different types of FREE and their real world examples.

Free: Chapter 3

Jul 29 2009 37 mins  
How we got from the basic concept of zero to a capitalist society where value is derived from abundance and scarcity.

Free: Chapter 4

Jul 29 2009 31 mins  
Why do people think "free" means diminished quality in one instance, and not in another?

Free: Chapter 5

Jul 29 2009 33 mins  
Processing power, digital storage, and bandwidth are all getting too cheap to meter and far more rapidly than at any other point in human history.

Free: Chapter 6

Jul 29 2009 12 mins  
MITs Tech Model Railroad Club, Stewart Brand and the most important–and misunderstood–sentence of the Internet economy.

Free: Chapter 7

Jul 29 2009 30 mins  
Two case studies, which demonstrate how Free makes life easier for newcomers than for incumbents.

Free: Chapter 8

Jul 29 2009 27 mins  
For Google, Free is not just an interim step on the way to a business model; it is core to its product philosophy.

Free: Chapter 9

Jul 29 2009 49 mins  
How the new media model involves figuring out the paid "penguin" in your otherwise free business.