The biggest mistake I see small businesses make every day.
Feb 19 2024
17 mins
In Episode 2 of Hitchhikers, I delve deep into the art of targeted marketing, specifically focusing on the concept of Ideal Customer Profiles (ICP). This episode is a treasure trove for small business owners and marketers who are looking to streamline their marketing efforts and boost sales by identifying and targeting their perfect customer. Through engaging storytelling and exper