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I think that it should be made clear that most Bartlett students can do all the rudimentary tasks that you speak of “architects” doing. They are not difficult. Rather than writing an intelligent comparison or analysis, you seem to have only written an article illustrating, perhaps, the mild inferiority you feel. Conrad responds to this and other counter-criticisms of his previo

Starâchiâtecâture School stär'kÄ­-tÄk'chÉr skool
: noun 

1. Architecture schools that build their attractiveness, competitiveness or status on the accomplishments & reputation of their starcitecture faculty. 2. architecture schools that grooms students tobecome “starchitects"

 3. architecture schools that mimics the teaching practices of starchitecture schoo

Every famous architect whether it is Frank Gehry playing Whimsical Wizard, Frank Lloyd Wright playing Egotistical Master, or Rem Koolhaas playing Intellectual Sheep, all have a branding game-plan that is strategically aimed at getting fame and recognition. Peter Zumthor playing Hermit Genius is no different. download the mp3 audio or subscribe to the podcast. complete transcript: P