PPC Unleashed

Jul 05 2024 1
PPC Unleashed Podcast artwork

Welcome to the PPC Unleashed Podcast, where I talk about some the most important topics in pay-per-click advertising and Google Ads. This show is my attempt to document my PPC journey as a Google Ads expert by sharing all the learnings, best practices, strategies, tips and hacks I’ve picked up over my first 6 years working as a paid search marketing professional, and managing millions of dollars in Google Ad spend across hundreds of accounts and dozens of industries.

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How To Audit a Google Ads Account (Real-Life Example!): PPC UNLEASHED (EP. 4)

Jul 05 2024 39 mins  
Welcome back to PPC Unleashed! In Episode 4, we're diving deep into a real-life Google Ads audit. Join us as we walk you through the step-by-step process of auditing an account, highlighting the key findings and actionable recommendations to optimize ad performance.Tune in now to get expert insights and practical tips for auditing and optimizing your Google Ads account.

Is Google Ads Ripping Us Off? Reacting to John Moran: PPC UNLEASHED EP 3

Jun 28 2024 17 mins  
Today, we're diving deep into a shocking revelation about Google Ads. Last week, the Perpetual Traffic YouTube channel released a mindblowing video in which Google Ads expert John Moran exposed how Google Ads inflates CPCs, and the incredible strategy he devised to combat this.In this episode, we cover:-An in-depth reaction to John Moran's discovery about Google price fixing CPCs.-

The #1 Skill To Get Better at PPC (Conversion Tracking): PPC UNLEASHED Ep. 2

Jun 21 2024 25 mins  
In this episode of PPC Unleashed, we dive deep into the essential skill of conversion tracking and attribution—the cornerstone of successful pay-per-click marketing. Whether you're a beginner or a seasoned pro, enhancing your ability to track and attribute conversions will significantly boost your overall marketing and business success.Here's what you can expect in this episode:T

Breaking Down the Levels of a Google Ads Expertise: PPC UNLEASHED (Ep. 1)

Jun 14 2024 28 mins  
Welcome to the first episode of PPC Unleashed! In this episode, we dive into the different levels of Google Ads expertise, from Beginner to Master. Are you just starting out or are you a seasoned pro? Understanding where you stand can help you identify the skills you need to develop to advance in your career.0:00Intro0:29Google Ads Levels Breakdown4:35Beginner Level10:21Intermediat

What Is PPC UNLEASHED? Podcast Introduction (Ep. 0)

Jun 12 2024 5 mins  
Welcome to the PPC Unleashed podcast, where I talk about some the most important topics in pay-per-click advertising and Google Ads. This show is my attempt to document my PPC journey as a Google Ads expert by sharing all the learnings, best practices, strategies, tips and hacks I’ve picked up over my first 6 years working as a paid search marketing professional, and managing mil