PR Made Simple

Oct 14 2024
PR Made Simple Podcast artwork

PR Made Simple is your ultimate guide to understanding how PR works for your business, to build your brand, give you credibility, drive sales and get known for what you do.  

PR expert Pippa Goulden has over 20 years experience working with big brands, start-ups, entrepreneurs and founders as well as teaching hundreds of SMEs how to DIY their PR. 

In this podcast she'll be demystifying PR, cutting through the BS and confusion and showing you how you can use it to get results that actually work to drive your business forward.  

Whether you're DIY-ing it, want 1-2-1 support or are looking to outsource your PR, this podcast is for founders, entrepreneurs, experts and in-house teams to give you actionable advice that you can apply to your business and get results that work to grow your business.

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6. Small Biz, Big Results: Unlocking the secrets behind the brands who are nailing their PR

Oct 14 2024 15 mins  
Pippa Goulden shares the secrets behind the small business owners who are getting amazing PR for their businesses and lets you into their secrets to show you how you can do it yourself too. She talks about the power of taking action, really knowing your audience, and telling stories that stick. Pippa also dives into the art of pitching, how to build meaningful relationships, and wh

5. Brand-building, Fish-FingerGate and using PR to grow your biz with Steph Douglas, founder Don't Buy Her Flowers

Oct 07 2024 46 mins  
In this episode of PR Made Simple, host Pippa Goulden sits down with Steph Douglas, the founder of Don’t Buy Her Flowers, to chat about her entrepreneurial journey, the role PR has played in her success, and how she’s stayed true to her personal brand. Steph opens up about the challenges of navigating influencer marketing, how she adapted her business after COVID, and why emoti

4. Let's Get Your PR Started

Sep 30 2024 18 mins  
In this episode of PR Made Simple, PR expert Pippa Goulden dives into the must-know tips for small businesses looking to kickstart their PR.Pippa walks us through everything you need to have in place before you start, from the importance of high-quality images to really knowing who your audience is.She also shares practical, step-by-step advice on building a media list, looking at

3. All the different PR routes (it's not just press!) and how to know which ones to use for your business

Sep 23 2024 19 mins  
Want to do PR for your business but feel a bit overwhelmed about the different ways to do it? In this episode of PR Made Simple, we're looking at the different PR routes available for your business and working out which ones will be best for you. You'll discover that PR is not limited to press coverage and we're exploring all the different routes such as podcasts, guest blogging, a

2. The PR Myths That Are Stopping You From Starting

Sep 23 2024 14 mins  
In this episode we deep dive into the (very) common PR myths that stop small business owners, entrepreneurs and in-house teams from doing PR for their business. Whether it's thinking you need a big budget, a little black book of contacts, to wait until your business is bigger/ better or perhaps it's because you think you can't write. I've heard them all over and over again - and no

1. What is PR? And What Will It Do For Your Business?

Sep 23 2024 16 mins  
Not sure what PR actually is? You're not alone. PR often feels like a dark art, shrouded in mystery and something that only industry insiders can do. Well not anymore. In this episode we get to the bottom of what PR actually is.Join me, small business PR expert, Pippa Goulden, where I'll be clearing it up once and for all and showing you why PR is so much more than press coverage.A

PR Made Simple Podcast Trailer

Sep 06 2024 1 mins  
It's coming - get ready for the launch of PR Made Simple, a brand new podcast with PR expert Pippa Goulden that will show you how PR works for your business, to build your brand, give you credibility, drive sales and get known for what you do. In every episode Pippa will be demystifying PR, cutting through the BS and confusion and showing you how you can use it to get results that