RevOps Lab

Oct 13 2024 3
RevOps Lab Podcast artwork

Welcome to the RevOps Lab - a podcast exploring the art & science of Revenue Operations. Every week, Philipp & Janis host RevOps professionals to discuss best practices and lessons learnt building scalable revenue engines. This show is for everyone interested in processes, tooling, enablement, and strategies to supercharge your GTM play. To find more episodes and resources on scaling your revenue engine, visit getweflow.com/revops

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#50 How RevOps & Finance can drive SaaS metrics - with Ben Murray, Founder at The SaaS CFO

Oct 13 2024 41 mins  
Ben Murray, widely known as The SaaS CFO, joins the RevOps Lab Podcast to share his expertise on SaaS finance metrics, forecasting, and how revenue operations and finance can collaborate effectively. Drawing from his extensive experience as a CFO in SaaS companies, Ben dives deep into the importance of understanding key SaaS metrics and the relationship between RevOps and financial

#49 Why you need a RevOps Charter (& how to set it up) - with Steve Silver, Ex VP Research & RevOps leader at Forrester

Oct 06 2024 36 mins  
Steve Silver, ex-Vice President and Research Director at Forrester, joins us to discuss the critical elements of creating a RevOps charter. With decades of experience in sales operations and RevOps research, Steve provides actionable insights into how to structure, design, and activate a RevOps charter that aligns with the broader business goals. He shares his approach to creating

#48 How Rubrik scaled RevOps to IPO - with Samarth Mital, Senior Director - Global Sales Strategy, Planning, Analytics, & Ops at Rubrik

Sep 29 2024 41 mins  
Samarth Mital, Director of Global Sales Strategy, GTM, Planning, Analytics & Ops at Rubrik, shares his insights on the company's journey to IPO. From scaling revenue to $919 million in ARR to expanding the RevOps team from 5 to 40 people, Samarth discusses the strategic moves Rubrik made to secure its position as a leader in the cybersecurity space. He emphasizes the importance

#47 The GTM Operations Framework - with Crissy Saunders, CEO at CS2

Sep 22 2024 47 mins  
Crissy Saunders, CEO and Co-Founder of CS2, shares insights from her decade of experience in go-to-market operations for fast-growing B2B tech companies. Crissy discusses the evolution of CS2’s service offerings, the importance of building scalable frameworks, and how to align marketing, sales, and operations to deliver impactful results. We cover: -The evolution from marketing

#46 From B2C to B2B: How to switch GTM motions - with Jordan Shaheen, Head of Revenue Strategy at Candid

Sep 15 2024 45 mins  
Jordan Shaheen, Revenue Strategy Lead at Candid, shares his experiences on leading a significant shift from a B2C to a B2B go-to-market strategy. Jordan explains how his team managed this transition, the challenges they faced, and the importance of building a strong, versatile team capable of adapting to rapid changes in the business landscape. We cover: Transitioning from a B2

#45 Building the largest RevOps community in the World - with Matthew Volm, CEO & Co-Founder at RevOps Co-op

Sep 09 2024 35 mins  
Matt Volm, CEO and Co-Founder of RevOps Co-op, joins the podcast to discuss the incredible growth of the global RevOps community. Matt shares insights into how the community supports RevOps professionals, the challenges they face, and how RevOps Co-op fosters learning and connection among its members. We cover: The mission and vision behind RevOps Co-op Scaling a global commun

#44 Measuring and Improving Sales Productivity - with Laura Fu, Head of Revenue Operations & Strategy at DevRev

Sep 02 2024 37 mins  
Laura Fu, Head of Revenue Operations at DevRev, discusses her journey from the field to the back office, the intricacies of sales productivity, and the importance of leadership in driving team performance. Laura shares her insights on how to effectively manage and improve sales teams, emphasizing the role of rigorous processes and continuous learning. We cover: Transitioning fr

#43 The Revenue Operations Model - with Laura Adint and Sean Lane, Authors & RevOps Leaders

Aug 26 2024 43 mins  
Laura Adint and Sean Lane, both seasoned RevOps leaders, discuss their experiences in revenue operations, the evolution of RevOps as a strategic function, and how their new book, The Revenue Operations Manual, captures the essence of operational excellence. They explore the importance of RevOps as a strategic partner within organizations and share insights on creating value through

#42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan, Executive VP of RevOps Strategy at Insight Partners

Aug 19 2024 43 mins  
In this episode: Jeremy Donovan, Executive Vice President of Revenue Operations Strategy at Insight Partners, joins us to discuss the intricacies of territory planning. With a wealth of experience in revenue strategy and operations, Jeremy shares his analytical approach to creating effective territory plans that drive sales performance and efficiency. We cover: The importance of

#41 From High to Low Velocity Sales - Alexandra Schimpf, Director of Sales & Revenue Operations at Causaly

Aug 12 2024 39 mins  
Alexandra Schimpf, Director of Sales and Revenue Operations at Causaly, discusses her career transition from WP Engine to Causaly, the challenges and strategies in sales and revenue operations, and the importance of cross-functional collaboration in achieving business success. We cover: ● Transitioning from WP Engine to Causaly ● Differences in sales operations between high