Taking the Lead

Aug 20 2024 76 ep. 40 mins 2
Taking the Lead Podcast artwork

Taking the Lead is a podcast for B2B Tech professionals, leaders, and executives who are looking to learn and be inspired. In each episode, Christina Brady interviews top female icons who are at the forefront of revenue teams. Through highlighting their unique stories, journey, wins, and challenges, Taking the Lead helps tech professionals understand the industry, trends, and how to navigate the B2B Tech landscape.

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Taking The Lead - Final Episode

Aug 20 2024 4 mins  
In the final episode of Taking the Lead, Christina Brady, CEO and Co-Founder of Luster, reflects on the podcast's four-year journey. She highlights the inspirational stories of over 80 women leaders in tech who shared their experiences, challenges, and successes. Christina emphasizes the show's mission to elevate women's voices and promote diversity in the industry, celebrating the

Navigating the Gray Areas: Jenn Glabicky on the Challenges of Sales Enablement

Jul 31 2024 36 mins  
In this episode of "Taking the Lead," host Christina Brady sits down with Jenn Glabicky, a seasoned expert in sales enablement and revenue operations. Jenn shares her unique journey from the world of medical sales to becoming a key player in sales enablement, highlighting the challenges and successes she encountered along the way. Jenn dives into the complexities of defining sales

Jodi Mesa's Journey: From Self-Taught to Tech Leader

Jul 18 2024 41 mins  
In this episode of Taking the Lead, host Christina Brady chats with Jodi Mesa, the Chief Product Officer and co-founder of Luster. Jodi shares her self-taught journey in tech, starting from college where she learned HTML and JavaScript on her own, to leading product teams. She emphasizes the importance of understanding customer needs and the strategic handling of tech debt. Jodi di

The Power of Tone: Shifting Communication for Success

May 22 2024 40 mins  
In this episode of Taking the Lead, host Christina Brady welcomes Stephanie White from Medallia. They dive into the nuances of customer experiences and the journey through various sales roles that Stephanie has navigated. Beginning with experiential marketing, Stephanie shares her grassroots approach to gathering customer feedback and how it has shaped her perspective on sales and

Mastering Sales Ramp-Up: Insights with Christina Brady

Apr 23 2024 66 mins  
In this episode of Taking the Lead, Christina Brady shares her appearance in The Sour Takes Podcast, hosted by Jason Hasenberg. The dialogue traverses the nuanced terrains of sales strategies, onboarding processes, and the crucial role of diversity and inclusivity in fostering dynamic sales teams. Christina shares her seasoned insights, drawing from her rich experiences to shed lig

Navigating Sales Success: Meredith Chandler's Journey

Mar 20 2024 45 mins  
In this episode of Taking the Lead, host Christina Brady sits down with Meredith Chandler from Pclub.io to dive into the intricacies of sales leadership and team dynamics. They discuss Meredith's journey from her early days in tech sales to her current leadership role, highlighting the lessons learned and strategies developed along the way. Meredith shares valuable insights into bu

Developing Leaders: Strategies for Success with Del Nakhi

Feb 29 2024 34 mins  
In this insightful episode of Taking The Lead, host Christina Brady sits down with Del Nakhi, CEO of Lead to Catalyze, to delve into the intricacies of leadership and its pivotal role in organizational success. Del shares her personal journey from the nonprofit sector to entrepreneurship, emphasizing the significance of leadership development. Through her experience, she illustrate

Breaking Down Silos: Laura Wheeler's Approach to Customer Journeys

Feb 15 2024 40 mins  
In this episode of Taking the Lead, Christina Brady engages in a thought-provoking conversation with Laura Wheeler, owner and operator of Renegade Operations. Laura begins by sharing her journey from go-to-market leadership roles to founding her company. Renegade Operations stands out for its bold approach to redefining revenue operations with a human touch. Laura emphasizes humani

Mastering B2B Sales: Expert Strategies for Landing and Expanding Deals with Christina Brady

Feb 01 2024 34 mins  
In a unique crossover episode, Elyse Archer welcomes Christina Brady, host of "Taking the Lead," to "She Sells Radio." Christina, with a background in music and improv, brings a fresh perspective to sales and leadership in the SaaS industry. Christina discusses her transition from an artistic career to B2B sales, emphasizing the importance of authentic human connections and listeni

Navigating Leadership with Jenny Floros: Insights from Ticketing to Tech

Jan 18 2024 38 mins  
In this episode of Taking the Lead, host Christina Brady welcomes Jenny Floros from Advance Forward Consulting. Jenny, a seasoned professional with a career spanning three distinct chapters, shares her insights on leadership, career development, and the nuances of effective management. Starting with her early days in live entertainment ticketing, moving through a transformative per