The Building and Branding Podcast (Formerly Digital Dialogues)

Oct 01 2024

The Building and Branding Podcast (Formerly Digital Dialogues) artwork

Welcome to the Building & Branding podcast hosted by Amanda Stichter, produced by Virtual Vision. On this show, we sit down with experts in the restoration & home services industry to hear their stories of how they built their businesses to succeed and stand out. Our conversations will uncover the challenges they've faced, the strategies they've employed, and the pivotal moments that defined their paths. We'll also dive into the critical importance of branding and marketing in this field, sharing insights on how to create a compelling brand that resonates with customers and stands out in a competitive market. Join us as we blend practical advice with inspiring real-life stories, providing you the tools and motivation to craft precision and build a last brand.

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Ep 19 - Paying Attention to Your Canary with Klark Brown

Oct 01 2024 58 mins

In this episode of the Building and Branding podcast, Amanda Stichter interviews Klark Brown, owner of Restoration Advisers. Klark shares his journey from being a contractor to becoming a coach and mentor in the restoration industry. He emphasizes the importance of vision and dreams in business, the challenges faced in the industry, and the significance of marketing and customer en

Ep 18 - Unlocking the Secrets to Effective Marketing Strategies w/ Darlene Balzano

Sep 16 2024 35 mins

In this episode of the Building and Branding podcast, host Amanda Stichter interviews Darlene Balzano, the group publisher of Restoration Remediation (R&R). They discuss the niche industry of restoration and remediation, the importance of building connections within the industry, and the role of marketing in helping businesses grow. Darlene emphasizes the need for businesses to

Ep 17 - Growing the Largest Family-Owned Restoration Company with Jeff Moore

Sep 02 2024 49 mins

In this episode of the Building and Branding Podcast, host Amanda Stichter interviews Jeff Moore, the president and chief acquisition officer of ATI, the largest family-owned and operated restoration company in the world. Jeff shares the history of ATI and how it has grown from a small environmental abatement business to a multi-million dollar company with 70 locations. He emphasiz

Ep 16 - Prospect Before You Propose with Ricelli Mordecai

Aug 19 2024 40 mins

In this episode of the Building and Branding podcast, Amanda Stichter interviews Richelle Mordecai, an empowerment coach and author. Richelle shares her journey from being a salesperson at a young age to becoming a trainer and consultant in the restoration industry. She emphasizes the importance of sales in any business and the need for effective communication and prospecting. Rich

Ep 15 - An Outside Perspective On Your Business with Phillip Rosebrook

Aug 05 2024 50 mins

In this conversation, Amanda Stichter interviews Phillip Rosebrook about the benefits of hiring a business consultant. They discuss the importance of gaining an outside perspective, understanding best practices, and identifying areas for improvement. They also explore the challenges of change and the role of personal and professional development in the consulting process. Phillip e

Ep 14 - When the Brand Chooses You w/Cora Alexander, The Drying Diva

Jul 22 2024 45 mins

In this episode of the Building and Branding podcast, Amanda Stichter interviews Cora Alexander, known as the Drying Diva, about her journey in the restoration and home services industry. They discuss personal branding, the challenges and advantages of being a woman in a male-dominated industry, and the importance of mentorship. Cora shares her experience working with pioneers in t

Ep 13 - It's Time for a Refresh with Amanda Stichter

Jul 15 2024 13 mins

The Building and Branding podcast is a rebrand of the Digital Dialogues podcast, with a focus on discussing the importance of branding in the home services and restoration industry. The host, Amanda Stichter, shares her passion for branding and how it goes beyond just logos and color palettes. The podcast aims to explore the stories and experiences of industry experts who have succ

Ep 12 - Beyond the Rubber Chicken w/ Greg Marthaler SFY

Jun 24 2024 38 mins

SummaryGreg Marthaler Jr shares his entrepreneurial journey, starting from cutting grass to building and selling a roofing company, and then venturing into the restoration industry with SFY. He discusses the origin of the 'rubber chicken' tradition and the importance of valuing people as assets in business growth and scaling. The conversation also delves into coaching, mentoring, a

Ep 11 - Building a Scalable Business: Going Beyond Hustle w/ Alex Duta

May 13 2024 49 mins

Alex Duta, founder of a restoration company and software company Albi, shares his journey and insights in the restoration industry. He discusses his background growing up in Romania and the entrepreneurial spirit instilled in him by his parents. Alex talks about the inspiration behind his book, Restoration Millionaire, and the importance of building a scalable business instead of r

Ep 10 - Unlocking Marketing Success with Pivot My Biz

May 02 2024 41 mins

In this episode of the Digital Dialogue Podcast, Amanda Stichter interviews John Kowalski and Anthony Nelson from Pivot My Biz. They discuss the importance of marketing in the restoration industry and how Pivot My Biz helps companies develop effective marketing systems. They emphasize the need for companies to differentiate themselves in a commodity service business and provide a s