The Espresso Hour

May 30 2024 57 ep. 43 mins 78
The Espresso Hour Podcast artwork

In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!

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Our Final Episode in the Shipyard

May 30 2024 37 mins  
Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 37 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole catch up on the past 4-6 weeks of the business, discuss how to monetize digital products, and upcoming travel plans.(00:00) Intro(01:16) Saying Goodbye To The Shipyard(05:10) RecappIng The Past 4 Weeks(20:07

Why Just Setting Goals Isn't The Answer

Apr 14 2024 42 mins  
Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 36 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about setting goals for the next 6 weeks, planning ahead for bottlenecks, and and why you should monetize training.(00:00) Intro(01:53) Setting Goals For The Next 6 Weeks(05:15) Goals For PGA(13:54) Goa

Why Being Bad At Something Is Your Path To Success

Mar 29 2024 38 mins  
Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 35 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about writing for YouTube, reaching depth in your reps, and the need for anti-metrics.(00:00) Intro(01:54) It Takes At Least 7 Iterations To Learn A Lesson(05:43) Writing For YouTube Is A Different Ball

Why The Boring Work Is Your Moat

Mar 21 2024 36 mins  
👻 Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 34 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about upgrading vs. overhauling, defining your business with 1 formula, and starting with constraints when building an online business.(00:00) Intro(02:18) The Difference Between An Upgrade And An

Business Lessons From Michelin Star Restaurants & Work Schedules While Traveling

Mar 13 2024 35 mins  
👻 Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 33 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the importance of thoughtful service, working while traveling, and what's on the horizon for the summer.(00:00) Intro(03:38) Thoughtful Service Increases Perceived Value(14:57) Iterating With

Incentivizing Referrals, AMAs & Surveys to Improve, and Why Scaling Is Messy

Mar 07 2024 35 mins  
👻 Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode 32 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about capitalizing small changes, new moves to increase operational complexity, and why grabbing the low-hanging fruit is better than climbing to the top of the tree.(1:21) Expanding The Content Te

Espresso Hour Plan 2024, Theming Our Weeks, And The Value Of Boring Work

Feb 15 2024 34 mins  
Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.comIn episode #30 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the focus of the podcast in 2024, doing the “boring work”, and what it’s like wearing many hats in the business.(00:00) Intro(01:56) EH In 2024(06:33) The Power of “Theme-ing”(09:35) Ca

2023 Recap: Business Wins and Lessons + Future Goals (Our Plan To $10M)

Dec 21 2023 79 mins  
Land your first $5,000 client with Ghostwriting: [https://premiumghostwritingblueprint.com](https://premiumghostwritingblueprint.com/)In episode 29 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through the wins, lessons, and realizations they gained over the course of the year.(00:00) Intro(01:13) 2023 Wins(04:53) Launched a successful group coaching p

8 Takeaways Hosting Our First Team Off-Site In Miami!

Nov 24 2023 33 mins  
Never make less than $100,000 as a writer again: [https://fullstackwriter.com](https://fullstackwriter.com/)In episode 28 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk through their takeaways from their first ever team meetup + mastermind event!(00:00) Intro(01:12) What happened last weekend?(03:46) The Solopreneur Trap(08:31) The Team Culture Litmus T

Revealing our $100,000 production studio

Nov 05 2023 40 mins  
Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.comIn episode 27 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their new studio and all the work that went into building it.(00:00) Intro (01:14) The 3-year Dickie & Cole anniversary (03:42) Why we chose this location (09:56) Why we're building on Youtube (14:01