The In-Demand Expert

Sep 11 2024
The In-Demand Expert Podcast artwork

If you are a coach or consultant who wants to grow a business directly through becoming KNOWN for your expertise — through speaking, podcasting, media features, or content that positions you as an authority – this show is for you! The episodes we share will help you more easily convert clients and sales, become known as a thought leader and authority in your industry, and speak on more stages so that you can become the well-paid, in-demand expert.

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Are You Making These 2 Surprising Mistakes to Market Your High Ticket Coaching or Consulting Program?

Sep 11 2024 21 mins  
There are marketing mistakes you might be making that are not super obvious. These mistakes are specific to people selling high ticket coaching or consulting – not lower ticket courses / products or selling done for you services. What’s inside this episode:Things that you might see big business owners doing that aren't working well for the average marketersThe qualities someone

The 7 Questions to Ask If Your Lead Magnet Isn’t Converting to Program Sales - Part 2

Sep 05 2024 19 mins  
Picking up where we left off in the last episode with questions to ask if your lead magnet isn't converting!Let’s connect! Let’s be friends on the ‘gram @adrianegalea or @speakwithspark Connect with me on LinkedIn (let me know you’re podcast listener in your request!) Follow my biz networking company on Insta @visionariesonline Resources to help you become The In Demand Exp

The 7 Questions to Ask If Your Lead Magnet Isn’t Converting to Program Sales - Part 1

Sep 02 2024 24 mins  
If I had a nickel for every time someone said something to the effect of: why isn't my lead magnet converting?! *Shakes fist angrily at the sky* Well, there might be a lot of reasons! And to get clear on what that exact reason (or two or five) might be, there are some questions to ask... so let's get to them! What’s inside this episode:How numbers help you identify where your bot

My Exact Low Cost Ad Strategy to Launch a Group Coaching Program (Part 1: The Strategy)

Aug 30 2024 31 mins  
Say what you will about ads, I think they're amazing and work like a charm. (Every strategy can work if you know how to work it!) After running hundreds of ad campaigns for clients through my agency, I deeply understand how ads work – and because of that, I wanted to incorporate them into my upcoming launch. In this episode, we're going to dig into my EXACT strategy for running a

2 Key Reasons You Might Not Be Generating Leads or Sales for your Coaching Program from Speaking or Podcasting

Aug 28 2024 22 mins  
"I'm getting booked to speak, but I'm not really sure if it's doing anything for my business..." -Said most business owners I've spoken with in the last few months. You, too? Let's go through the two primary reasons speaking might not be moving the needle in the way you'd hope for your business.What’s inside this episode:The benefit of speaking to smaller audiences and when you m

The Copywriting Strategy That May Unintentionally Cost You Coaching Program Sales

Aug 26 2024 17 mins  
I saw someone post copywriting strategy advice that... well, I strongly disagree with. And this person was a copywriter (and I have a feeling this episode may ruffle some copywriters' feathers!). My hot take? Doing THIS specific thing might be costing you leads and sales when you're someone who has a lot of expertise and experience as a coach. What’s inside this episode:The way I

The First Steps to Giving a TEDx Talk: My Journey to TEDx Part 1

Aug 22 2024 21 mins  
Surprise! I'm on a mission to land a TEDx talk – and I'm just brazen enough to claim it before I've even started applying, much less gotten a yes *insert wild laughter here*In an effort to share my journey for my own accountability, but also in hopes of sharing some insight for others who may be looking to land their own TEDx talk, I'm creating a series on my own journey to pitch

Is Delivering Loads of Value Helping or Hurting Your Coaching Program Sales?

Aug 20 2024 25 mins  
If you're like most people I work with, you're a big hearted person who wants to deliver a lot of value for people. But... how much value is TOO much value if you want to make sales? Or is there such a thing? That's what we're diving into today! What’s inside this episode:Answering the question: are value and information the same thing?How experience contributes to valueThe diffe

A Surprising Way to Get Someone to Buy Quickly

Aug 06 2024 21 mins  
What do we want? Sales! When do we want 'em? Now! The key to not just making sales, but making more of them, and making them more quickly, is to put a lot of intention behind how you're attracting potential buyers. In this episode, I'll share a way you can make sales much more quickly through doing something that may seem otherwise counterintuitive. What’s inside this episode:The

The Anti-Pain Point Marketing Tactic That Gets Your Audience to Buy

Jul 31 2024 20 mins  
I believe that my audience are wildly intelligent, hugely capable people – and it's never sat well with me to make sales by reinforcing how something will continue to suck for them unless they buy something. There's a better way! What is that better way? Well... that's what we'll get into :)What's inside this episode:How pain points can be used to create empathy and understanding