The Right Optics by Silmo

Nov 20 2024 43 ep. 33 mins 1

The Right Optics by Silmo Podcast artwork

The Right Optics podcast is brought to you by Silmo, the leading eyewear and optics trade show. Now into its third series, ahead of Silmo 2023, broadcaster Nick Coffer interviews key personalities from the optics world. Hear their stories, their passion for optics and their insight into the industry.

As with Silmo 2022, there will also be an episode published from each day of Silmo 2023, bringing you all the colour, trends, stories and people from the show. Please do follow this series in order to get notified of new episodes.

Silmo runs from September 29 to October 2, at Parc des Expositions, Villepinte, Paris. To find out more, and to book your ticket, head to www.silmoparis.com, and follow us on Instagram and Twitter @silmoparis.

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Are you thinking like a retailer?

Nov 20 2024 34 mins

Are you thinking like a retailer? How can you maximise profit in your shops, while improving the customer experience?Dean Waigh is the founder of Retail Experience Design, and specialises in helping opticians and brands to improve their retail experience. In this episode, he shares years of knowlegde, and talks you through how you can make a real difference in your own stores.What

(ENG) Live from Silmo Paris 2024 - EP 3

Nov 05 2024 34 mins

Some amazing winners in this special edition of the Right Optics by Silmo. SKANS, joint winners of the Silmo CSR Award, talk to Nick about their unique approach to sustainability. Silmo D'Or winners Pro Design show of their stunning Silmo D'Or winning frame (which Nick falls in love with). Pulse Audition demonstrate their new AI driven frame which aims to bridge the gap between gla

(ENG) Live from Silmo Paris 2024 - EP 2

Nov 05 2024 31 mins

Welcome to another special episode direct from Silmo Paris 2024, as Nick meets some of the people who made this year’s show so special. He meets iconic London brand Linda Farrow, and hears the story behind the designer who was creating trend-setting eyewear as far back as the early 1970s. Nile Eyewear are the only Egyptian brand at Silmo. They tell Nick about the challenges of cr

(ENG) Live from Silmo Paris 2024 - EP1

Nov 05 2024 28 mins

Welcome to this special episode from Silmo Paris 2024, going behind the scenes to bring you the people, stories and products from a brilliant edition this year.Nick uncovers a wonderful story when he hears the story behind L.G.R. sunglasses, a story which goes deep into Italian and family history. Zirkel Eyewear tell Nick about their Olympic competing heritage, as they enjoy the bu

(FR) Épisode 2 en direct du Silmo Paris 2024

Oct 25 2024 36 mins

Bienvenue dans un nouvel épisode en direct de Silmo Paris 2024, où Nick Coffer vous emmène dans les coulisses pour découvrir les entreprises et produits fascinants qui ont rendu cette édition si excitante.Et cet épisode est rempli de gagnants. Nick rencontre Pierre Cariven, propriétaire et designer de Pierre Eyewear, fier lauréat du Silmo d’Or cette année dans la ca

(FR) En direct du SILMO Paris 2024

Oct 23 2024 28 mins

Bienvenue dans ce premier épisode qui revient sur le Silmo Paris 2024, où Nick Coffer vous emmène à l’intérieur des halls de Villepinte pour vous faire découvrir toutes les couleurs, l'expertise et les personnalités de cette édition du salon.Nick rencontre Thierry Andruetan, directeur général de Grosfilley France, qui célèbre un Silmo d’Or ainsi que près de 60 ans

(FR) Marie-Sophie Dion, l'innovatrice québécoise

Oct 07 2024 33 mins

Les 6 Bars à Lunettes de Marie-Sophie Dion au Québec (Canada) offrent des lunettes magnifiques depuis plus de 30 ans. Vu son tempérament esthète et perfectionniste, elle a créé un concept qui lui a permis de proposer ses propres montures à ses clients, souvent sur mesure. Ses boutiques sont des modèles de service à la clientèle, depuis le moment où les clients franchisse

Special Episode - International Optician of the Year 2024

Sep 17 2024 56 mins

Welcome to a very special episode of The Right Optics by Silmo, looking ahead to the prestigious International Optician of the Year award at this year's Silmo Paris. Nick Coffer meets all four short-listed candidates, as they talk about their diverse journeys, how they make a difference in their work, what motivates them to do what they do, what worries they have for the industry,

Franca Bochicchio - "The Accidental Optician"

Sep 11 2024 46 mins

"Silmo Personalities" is all about showcasing passion, originality, expertise and colour, and Franca Bochicchio is the absolute embodiment of all these. Her story is quite unique, and she came to the optical industry relatively late - hence why she is, in some ways, the "accidental optician"! Sit back and enjoy this sparkling conversation about her journey, as she shares wonderful

SILMO NEXT :: What is omni channel marketing, and what impact will it have on the optical industry?

Jul 24 2024 23 mins

Nick Coffer is joined by Sebastien Brusset, who is chairing the Silmo Next committee, which explores the future of the optical industry.In this episode, they talk about the challenges that the challenges that the industry is facing, as digital and physical worlds come together. What is "omni channel"? What does the industry need to do in order to adapt and embrace new technologies?