The True Craft Podcast

Nov 15 2024 99 ep. 46 mins 5
The True Craft Podcast artwork

The True Craft Podcast facilitates the honest, insightful, behind-closed-doors conversations that craft owners and operators actually want to hear. Join us each week to hear co-hosts Chris Farmand and Katy Noel speak with a guest craft owner as they discuss the challenges, opportunities, and decisions facing craft practitioners every day across the country.

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E98: Building Processes That Work with Adam Draeger of Inventors Brewpub

Nov 15 2024 46 mins  
Running a brewery is tough—but doing it from 1,000 miles away? That’s next-level. Adam Draeger, owner of Inventors Brewpub in Port Washington, Wisconsin, spills the hops on how he pulled off a massive expansion to a 20,000 sq ft facility while living in Colorado. From humble beginnings in an American Legion hall to managing a brewery remotely, Adam shares the wins, the lessons,

E97: Brewery Acquisitions with Glenn Closson of Ivanhoe Park Brewing

Nov 01 2024 42 mins  
In this episode, we sit down with Glenn Closson, Co-Founder of Ivanhoe Park Brewing in sunny Orlando, FL! Glenn shares the incredible journey of how Ivanhoe Park transformed from a cozy 4,000 sq ft home to a booming 14,000 sq ft powerhouse by acquiring Deadwords Brewing’s facility—all in a lightning-fast 60-day timeframe! (Quick heads up: this kind of rapid M&A is rare, so don�

E96: Playing the Long Game with Brad Benson of Stoup Brewing

Oct 18 2024 36 mins  
In this episode, we chat with Brad Benson, Co-Owner and Head Brewer of Stoup Brewing, about the evolving business model that’s driven their growth and operations over the past decade—plus, how it inspired Stoup Brewing to launch their very own distribution company! Highlights include: * A behind-the-scenes look at their unique distribution company that operates without a sale

E95: The Business of Brewing with Marty Ochs of Resident Brewing

Oct 04 2024 51 mins  
Get ready for a lively chat with Marty Ochs, President of Resident Brewing in San Diego! Marty’s been around the block in the craft beer world, from on-premise at Miller Brewing to helping Ninkasi explode in size (from 4,000 BBLs to 90,000 BBLs in just four years!), and now he's sharing his behind-the-scenes stories and sharp business insights. What’s on Tap: * The self-distr

E94: Power of Compassionate Leadership with Melissa Walter of Love City Brewing

Sep 20 2024 43 mins  
Pull up a chair as we sit down with Melissa Walter, co-founder of Love City Brewing in Philadelphia, PA, to chat about employee wellness, inclusivity, and how to create a culture of care. While employee well-being isn’t always the first priority in running a brewery, Melissa made it the cornerstone of Love City Brewing—and in this episode, we chat about how she’s done it. Hi

E93: Straight Shooting with Michael Memsic of Sanitas Brewing Company

Sep 06 2024 36 mins  
On today’s episode of The True Craft Podcast, we’re catching up with Michael Memsic, Co-Founder & CEO of Sanitas Brewing, to give some straight talk about what the heck is happening in craft. We cover a lot of ground from modern expansion strategies, owner and leadership alignment, and the surprising topic of...tapping out of the craft scene? Highlights include: * How breweri

E92: Brewery Success in the Modern Market with Mike Walters of Cocoon Brewing

Aug 23 2024 36 mins  
In this episode of The True Craft Podcast, we’re hanging out with Mike Walters, Co-Founder of Cocoon Brewing out of De Pere, WI. In 2023, at a time when craft beer was anything but predictable, Cocoon Brewing boldly opened their 7,000 sq ft space—proving that when the going gets tough, the tough get brewing. Highlights include: 1. How to dish out a killer food program from a

E91: A Mead-y Episode with Austin Corrigan of High Seas Mead

Aug 09 2024 45 mins  
On this episode of The True Craft Podcast, we have a chat with Austin Corrigan, the founder of High Seas Mead and Single Fin Cider out of Santa Barbara, CA. Austin shares his fascinating journey from the culinary world to fermenting meads and ciders as a one-man operation. In this episode, we chat about: * The challenge (and reward!) of being 100% self-distributed within a 100-mi

E90: Legendary Lagers and Expansion with Ryan Wibby of Wibby Brewing

Jul 26 2024 37 mins  
On this episode of The True Craft Podcast, we sit down with Ryan Wibby, the co-founder and brewmaster of Wibby Brewing in Longmont, CO. Ryan chats the exciting world of lagers, sharing the story behind his brewery’s recent recognition as 2023 GABF Brewery of the Year, and giving us a peek into their distribution expansion plans. In this episode, we chat about: * The massive imp

E89: Intentional Innovation with Erik Fowler of San Diego Brewers Guild

Jul 12 2024 41 mins  
In this episode of The True Craft Podcast we welcome Erik Fowler, Executive Director of the San Diego Brewers Guild. Join us for a jam-packed discussion on the financial landscape of craft breweries in 2024. Highlights include: 1. Erik shares his philosophy of "Beer is the what, not the why" in today's craft market, emphasizing that while breweries start with a passion for brewin