Upmarket: The Business of Real Estate Photography & Media

Oct 29 2024 80 ep. 60 mins 6

Upmarket: The Business of Real Estate Photography & Media Podcast artwork

Take a journey with Upmarket Media as we scale our Real Estate Media business. Episode by episode, we detail our ongoing process of merging two single-shooter businesses into a scaling operation that is continually expanding its client base and operating area. In addition to focusing on the nuts-and-bolts of building our business, some time is spent chatting with other entrepreneurs in the Real Estate and Real Estate Media spaces. We are excited to learn and share our experiences with the Real Estate Media community!

Business Education

Copy RSS

Subscribe on Podcast Addict

Ep. 79 - How to Grow Your Team to 30+ People. Road to PMRE 2024 #14.

Oct 29 2024 49 mins

HURRY! COUPON CODE!!!: Use code UPMARKET100 for $100 off your registration for PMRE 2024. Go to pmreconference.com for all the details.This week, Reed chats with Melissa & Gerard Lynch, the co-founders of Rise Media in New York. They get into how Melissa and Gerard built Rise Media in the juggernaut that it is today, where they're shooting some of the most expensive homes i

Ep. 78 - AI You Can Actually Use, Right Now, to Help Your Business. Road to PMRE 2024 #13.

Oct 22 2024 50 mins

HURRY! COUPON CODE!!!: Use code UPMARKET100 for $100 off your registration for PMRE 2024. Go to pmreconference.com for all the details.This week, after a brief check in with Mark and Chelsea, Reed sits down with Jenna Gaidusek, of AI for Interior Designers to talk, yet again, about AI. But this time, it's about AI that you can actually use, right here, right now. Jenna details

Ep. 77 - WTF! Talking Luxury Photography with Fraser. Road to PMRE 2024 #12.

Oct 15 2024 51 mins

HURRY! COUPON CODE!!!: Use code UPMARKET100 for $100 off your registration for PMRE 2024. Go to pmreconference.com for all the details.This week Reed sits down with the legend, Fraser Almeida, of Luxury Homes Photography in Las Vegas Nevada. Fraser is an expert of Luxury Real Estate photography and is part of the dynamic three-way of Wayne, Tony and Fraser (WTF), the renowned instr

Ep. 76 - How PR Can Grow Your Business and Help Your Clients! Road to PMRE 2024 #11.

Oct 08 2024 60 mins

HURRY! COUPON CODE!!!: Use code UPMARKET100 for $100 off your registration for PMRE 2024. Go to pmreconference.com for all the details. Get in there now to register and secure the preferred group hotel rate which needs to be booked by Oct. 11th!!!This week Reed sits down with Alexandria Abramian, the founder of The PR Collaborative, an online community for interior designers and ph

Ep. 75 - Party Recap. Bring Your Safety Vest.

Oct 01 2024 54 mins

Reed, Mark and Chelsea shake off the hangovers and dish about the Grand Opening Party for the Upmarket Studio at Gasworks! They get into how the party went down and if they think it justified the hefty final budget. In the second half of the show, a Special Guest comes on to talk about Cinematic twilight videos and the team gives an update on the suddenly volatile launch of the bra

Ep. 74 - Let's Party!!!!

Sep 17 2024 45 mins

This week Reed and Mark dish about all the details and costs of the imminent Grand Opening Party of Upmarket's new studio space at Gasworks in Ventura. 200 clients are expected at the party and the guys dish about the everything that is going into the party, including the ever-ballooning budget. In the second half of the show they talk about the challenges and triumphs they'

Ep. 73 - OK, Should We Actually Embrace AI? Road to PMRE 2024 #10

Sep 10 2024 47 mins

This week Reed sits down with Jamie MacNally of Autoenhance.ai to talk further about the hot topic of the year, AI. As CEO of an AI real estate photography editing company, Jamie is well-positioned to speak to the benefits of Real Estate Media professionals using AI to help their businesses in many ways, not just with editing photos. Jamie also gets into what he will be speaking ab

Ep. 72 - Danny Bertollo on The Current State of Real Estate Video. Road to PMRE 2024 #9

Aug 29 2024 57 mins

Danny Bertollo, the owner of Futuro Avenue and The Property Videographer, one of the biggest names in Real Estate Video joins Reed to talk about all things related to the genre. Danny is a fount of amazing and useful information. He talks about everything, including how he systematizes his business and gets his clients on the Flywheel and not the Doom Circle. This is an amazing epi

Ep. 71 - Keeping It In The Family.

Aug 22 2024 48 mins

This episode starts with Reed and Skylar Lawrence-Lebel and the iGUIDE Tour to PMRE Sweepstakes Winners announcement! 2 lucky winners get ALL-EXPENSES PAID TRIPS TO PMRE 2024 courtesy of the fine folks at iGUIDE. @go_iguide Then, it's a VERY SPECIAL EPISODE with, for the first time in history, a GUEST HOST taking the reins of the podcast!!! It's none other than Bethany Died

Ep 70 - Is Taking on A Business Partner The Right Choice?

Aug 13 2024 50 mins

This week Reed sits down with Alex Farrell of Blueprint Media in Centralia, WA to talk about his plan to take on a business partner and the thought processes behind that. They're also joined by the potential new Business partner, Jeremy Almond, to hear the perspective from the other side. They're plenty to chew on here and Reed has loads of experience and advice after havin