Weird Growth

Nov 04 2024 58 ep. 44 mins
Weird Growth Podcast artwork

The Weird Growth Podcast is about the journey of growth which is often strange and unpredictable for founders. Startups don't grow in a linear fashion but in a weird way. In this podcast, we hear founders share their stories about taking the first steps towards finding early customers, finding the right marketing channels to grow, through to rapid expansion and success.

  Technology
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#58 – From Mystery to Remarkable Storytelling with Mike Drysdale

Nov 04 2024 54 mins  
You've been trapped in a spiralling cycle of marketing mystery but don't worry Creative Mystery Officer Mike Drysdale is here to help. This year, Mike started his new business, Folklore, a tabletop entertainment company. Mike is a man of many talents. He leads creative direction on marketing campaigns, advises brands on how they can contribute to cultural conversations, and builds

#57 - Light up your growth with Jared Carlin & James Shamim

Oct 02 2024 45 mins  
Jared Carlin and James Shamim, co-founders of Willow, share their journey from identifying a common household problem to launching a solution on Kickstarter. In this episode, they dive into how they grew Plant with Willow beyond crowdfunding. They also give great tips on nailing your story, maintaining engagement with your backers, and building a community. Problem: Australians k

#56 - Simple, Sustainable and Scalable with Andrew Holder

Sep 01 2024 51 mins  
Andrew Holder, the visionary behind Revo Fitness, shares the remarkable journey of how he grew Revo into the largest independent gym operator in Australia. Unlike other fitness operators, Revo Fitness was built without being influenced by existing industry structures. Problem: Traditional gyms can be intimidating and unwelcoming, often prioritising profit over the member experienc

#55 An Academic Approach to Growth with Stefan Prandl

Jun 05 2024 44 mins  
We interviewed Stefan Prandl, Founder and Chief Technology Officer from Hyprfire at the Cyberwest Summit 2024. Hyprfire gives critical network events to the customers, so they know who or what is in their network. Stefan discusses the augmentation of generative AI and explains Zipf’s Laws in the context of fraud. Problem: Busy IT teams are still facing breaches and do not know

#54 Live from The Cyberwest Summit 2024 with Cecily Rawlinson

May 19 2024 15 mins  
In this special episode, we sit down with Cecily Rawlinson, the Director of Cyberwest and the organizer of The Cyberwest Summit, held annually. Filmed at The Cyberwest Summit 2024 at Pan Pacific, this mini episode delves into the event and crucial aspects of cybersecurity. The Cyberwest Summit stands as Western Australia's premier event for cybersecurity education and awarenes

#53 Brainwaves to databases with Iain McIntyre

Apr 07 2024 52 mins  
On this episode, we have a returning guest, Iain McIntyre, who has journeyed from the realm of neuroscience with Humm to the forefront of AI innovation at MindsDB in San Francisco. Iain's story goes through the highs and lows of entrepreneurship and the constant pursuit of ground-breaking solutions to complex challenges. Problem: Software developers face a common hurdle which

#52 Learn how to sell like a pro with Harriet Mellor

Mar 14 2024 44 mins  
On this episode, we have Harriet Mellor from Your Sales Co, who works with clients to support and improve their sales teams. They can identify in 30 minutes the sales teams’ strengths, weaknesses, and opportunities. Hear valuable insights on using your business data to make better decision-making decisions in your business. We discuss the yin and yang between marketing and sales,

#51 Identify & cut the cord early with Erin Bell

Feb 15 2024 38 mins  
On this episode we have Erin Bell from Co-Connect, a workforce app designed to streamline complex communication, information, and emergency systems into a single, user-friendly platform. We'll uncover the pivotal moments that shaped the company, why Erin believes in the power of community involvement, and why cutting ties early can sometimes be the wisest move for growth. Erin

#50 Founder-led sales with Amanda Price

Jan 18 2024 42 mins  
On this episode, we have Amanda Price from KPMG High Growth Ventures who works with founders to help them understand their opportunities. We discuss the dynamics of founder-led sales and the challenges faced by founders, particularly when expanding into the US market. Amanda shares experience from her extensive career, from her first job at Tech Specific to setting up programs for

#49 Enterprises are miles behind with Clinton Schroeder & Kevin Venter

Dec 13 2023 41 mins  
In this episode, Clinton Schroeder and Kevin Venter, Founders of TOKN, shed light on the challenges faced by mid-tier enterprises in keeping up with the digital transformation. With thousands of hours given back to users, 10,000s of active users, and 150,000 app interactions weekly, TOKN addresses the struggle of these enterprises with their complex IT landscapes. Their solution in