Nov 13 2024 43 mins 1
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.
In episode #20, Anna Nadeina talks with Toni, founder of Buska, Online Presence Monitoring tool for startups, SMBs and Entrepreneurs.
----------Episode's Chapters--------------
00:00 - Toni's Journey from Music to Tech
05:01 - Understanding Buska: The Tool for Lead Generation
11:45 - Targeting SMBs: The Market Strategy
12:37 - Leveraging Free Trials and Tools for Launch
14:43 - The Role of AI in Marketing and Content Creation 20:07 - Building a Successful Newsletter
23:53 - Transitioning from Employee to Entrepreneur
26:30 - Overcoming Imposter Syndrome in Entrepreneurship
30:38 - Navigating the Noise of Social Media
34:54 - Current Status and Future Plans for Buska
36:46 - Reflections on Wins and Failures
39:03 - Practical Hacks for Customer Acquisition
Toni - https://www.linkedin.com/in/dossantostoni/
Buska - https://www.buska.io/
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