Mar 28 2024 15 mins 1
In this episode, I dive into the world of marketing magic for retreats. Drawing from my extensive experience in hosting retreats and live events, I share three innovative marketing techniques to help ensure your retreat is fully booked. Whether you're a seasoned retreat host or just starting out, these strategies are sure to ignite your marketing efforts and attract the right participants to your transformative experience.
Highlights:
• Introduction to Marketing Magic: I share my passion for marketing and how it can sometimes feel overwhelming with so many options available. I emphasize the importance of simplifying your approach to avoid decision fatigue.
• Digital Magazine: Learn how to create a visually appealing digital magazine as a lead magnet for your retreat. I explain how to use content from your sales page and repurpose it in a more engaging format.
• Evergreen Email Sequence: Discover the power of an evergreen email sequence to nurture leads and build anticipation for your retreat. I share tips on how to create a sequence that remains relevant and effective over time.
• Info Session or Webinar: Find out how hosting an info session or webinar can showcase the value of your retreat and build trust with potential attendees. I highlight the importance of enthusiasm and energy in selling your retreat experience.
Key Takeaways:
• Simplify Your Marketing: Don't let the multitude of options paralyze you. Focus on a few effective strategies to start with.
• Utilize Visuals: A digital magazine can provide a more engaging way to present information about your retreat and attract leads.
• Nurture Leads: An evergreen email sequence is a crucial tool for keeping your retreat top of mind and building excitement.
• Engage Directly: Hosting a live info session or webinar allows for real-time interaction and can help alleviate any concerns potential attendees may have.
Resources:
Join my Free Mastering Retreats: A Three-Part Series to Design, Plan & Book Out Your Next Event: amberhousley.com/retreatworkshop
Explore my Invite & Delight Retreat Planning Program: amberhousley.com/inviteanddelight
Learn More About Inspired Retreat: amberhousley.com/inspiredretreat
