E55. Maximize Ranch Profits: Key Strategies from Lonnie Larson


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Mar 08 2025 61 mins   2

In this episode, Jared Sorenson sits down with ranching expert Lonnie Larson to tackle the critical aspects of modern ranch management. They dive deep into the challenges of hiring the right team, discuss how to evolve beyond "grandpa's way" while staying true to core values, and pinpoint the essential metrics for livestock production success. Lonnie also shares insights on understanding your true costs and the common pitfalls ranchers often encounter. Whether you're a seasoned rancher or just starting out, this conversation offers invaluable advice for building a sustainable and profitable operation.

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