Sep 03 2024 43 mins 1
This week’s topic is "Do you have a lead problem or a booking problem" and in this episode we are sitting down with Tom, the North America Associate Director of Vendor Engagement with The Knot Worldwide.
We talk about -
> Leads vs bookings
> The perfect storm of economy, wedding reset, and shifts in industry
> How to properly track your data
> Different types of leads
> How to audit your first lead reply
> The Knot's top 10 ways to market to Gen Z
> How to get the parent's involved
> The magic formula
> The Knot's lead summary sheet
Listen all the way through for the tangible SWAG at the end of every episode on the 3 things you can start implementing into your business today!
Spoiler alert ;) - here’s the list…
- Facts not feelings, start tracking your basic data.
- Download the lead summary sheet and follow the email formula.
- Schedule a time to talk to Tom, his expertise is top notch and he truly wants to help your business grow.
Book an appointment to chat with Tom:
https://calendly.com/tchelednik
Phone: 772 475 3482
Tune in every Tuesday morning for NEW episodes, dropping at 7AM.
For BTS between episodes: follow us on Instagram: @theweddingsassholes
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Thank you to our show producer and sponsor Sol Rise Entertainment. For all of your music entertainment needs please visit them at https://solrisellc.com/
Need help? Email co-hosts Shannon Tarrant & Vanessa Negron at [email protected]
